Marketing Specialist Job at Robert Half in Irvine
Robert Half - Irvine, CA, US, 92618
Work at Robert Half
Overview
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Overview
Job Description
Responsibilities:
• Develop and coordinate marketing campaigns to boost brand awareness
• Utilize Adobe Creative Cloud, Adobe Illustrator, and Adobe InDesign for creating engaging marketing materials
• Manage social media platforms to engage with the audience and promote the brand
• Monitor and analyze Facebook Insights to understand customer preferences and trends
• Create compelling blog posts and advertisements to attract potential customers
• Keep track of the budget processes and ensure all marketing activities are within budget
• Plan and execute marketing campaigns effectively
• Use CRM tools for maintaining customer relationships and tracking marketing activities
• Utilize graphic design skills to enhance the visual appeal of marketing materials
• Collaborate with the team for campaign planning and execution.• Minimum of 3 years of experience in a similar role as a Marketing Specialist
• Proficiency in Adobe Creative Cloud is a must
• Demonstrable skills in Adobe Illustrator and Adobe InDesign
• Experience with Customer Relationship Management (CRM) systems
• Strong knowledge of Facebook Insights to analyze and optimize campaigns
• Proven ability to create effective advertisements across various platforms
• Experience in blogging and content creation that aligns with brand messaging
• Ability to build and enhance brand awareness through innovative strategies
• Familiarity with budget processes and ability to manage marketing budgets effectively
• Proven experience in campaign planning, execution, and evaluation
• Expertise in social media marketing across various platforms
• Proficiency in graphic design to create engaging visual content for marketing initiatives.