Robert Half is hiring: Social Media Specialist in Charlotte
Robert Half - Charlotte, NC, US, 28269
Work at Robert Half
Overview
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Overview
Job Description
Responsibilities:
• Develop and implement a content strategy that aligns with our consumer marketing goals.
• Compose captivating captions for social media posts that reflect our brand identity.
• Select, edit, and create visual content, including images, videos, and graphics, to enhance the impact of our posts.
• Collaborate with our marketing team to repurpose user-generated content for our social media channels, ensuring it adheres to our brand voice and visual style.
• Oversee our presence on various social media platforms, including Instagram, Facebook, and TikTok.
• Utilize scheduling tools to plan and publish posts efficiently.
• Stay updated with the latest social media trends and propose innovative ideas to leverage these trends.
• Engage actively with our online community by responding to comments, messages, and mentions, and escalating customer service-related inquiries to the relevant team.
• Identify opportunities to interact with our retailers' social accounts to foster stronger relationships.
• Monitor the performance of our social media posts, analyze the results, and recommend modifications to our content strategy based on these insights.• Proven expertise in Adobe Creative Cloud and Canva
• Experience in creating and managing Editorial Calendars
• Proficiency in using Facebook Insights for data analysis
• Familiarity with Google+ and its features
• Ability to create compelling Advertisements for various platforms
• Strong skills in Analytics to measure campaign success
• Knowledge of Best Practices in social media marketing
• Experience in Blogging and content creation
• Proven ability to increase Brand Awareness through social media
• Deep understanding of Social Media Advertising techniques
• Skill in designing and executing Social Media Campaigns
• Proficiency in managing multiple Social Media Channels simultaneously
• Experience in creating engaging Social Media Content
• Ability to design eye-catching Social Media Graphics
• Proven experience in Social Media Management
• Strategic thinking and planning skills for Social Media Strategy
• Familiarity with various Social Media Tools and software
• Ability to stay updated with Social Media Trends
• Expertise in Content Creation for various social media platforms
• Experience in managing Instagram and Facebook Ad campaigns