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As Perelel’s primary copywriter, you’ll have the opportunity to shape how we educate and communicate with our audience across every brand touchpoint—including editorial, email, digital, social and brand campaigns.  You’ll play an integral role in executing our editorial-first brand strategy, bridging rich, impactful storytelling with performance on our content and marketing channels and throughout the customer journey. Reports To: VP, Content Perelel is a direct-to-consumer women’s health company defining a new era of radical body literacy and medically-backed, stage-specific hormonal support. The first and only OB/GYN-founded vitamin brand, Perelel offers targeted nutrition for different stages of a woman's hormonal journey—from fertility to menstrual health, pregnancy, postpartum, and beyond. Brand Language and Voice: You’ll be tasked with owning the Perelel “language” and embodying our tone—ensuring that our brand voice is consistent across all channels. Brand Copy: Partner with Brand and Creative teams to develop and execute messaging for brand and content campaigns, GTM assets and collateral, events, and other creative outputs. Manage our blog content library—refining, updating, and publishing our editorial content as needed with an eye for SEO and site performance. E-Comm: Collaborate with our Growth & Digital Product team to deliver sharp site copy that enhances UX, drives performance, and upholds our brand voice—along with messaging for product launches, sales & promos, ad captions, and landing pages. CRM: Deepen our connection with both customers and prospects through email copy and customer content for email campaigns and flows as well as SMS. Collaboration and Management: Be a nimble and reliable partner across the Perelel org, managing projects (and occasional freelance partners) in accordance with our team processes and calendars. Bachelor's degree in Marketing, Communications, or related field. Minimum 7-10+ years of experience copywriting, ideally in an agency setting, with the ability to adapt tone and style for different platforms and audiences. (Basic knowledge of SEO and other performance considerations is a plus.) Extensive content portfolio and proven track record of performance-driven work across editorial, CRM, and UX channels. Hybrid work environment (3 days in office, 2 WFH) Monthly team lunch and book club Join us at Perelel and play a pivotal role in shaping the narrative around women's hormonal health, creating impactful content, and fostering a vibrant community. If you're passionate about revolutionizing women's wellness and have a proven track record in brand copywriting and editorial, we'd love to hear from you.