Marketing Specialist
ICF Next - Mead, Colorado, United States, 80542![ICF Next](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at ICF Next
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Overview
Remote- in the DMV
Ready to make a difference?
If you’re passionate about marketing and want to grow your skills, we want you as part of our team! Our award-winning energy marketing team is growing and in search of a Marketing Specialist who is excited to learn and build a long-term career. We push the marketing and digital world forward, using technology and creativity to connect people with products and services to help better their lives and the environment. We’re looking for talented people ready to fulfill their potential.The Marketing Specialist will be part of the energy Account Services team in a support role working with utility clients in the Mid-Atlantic region. The Account Services team conducts all aspects of marketing including advertising, strategic planning, research, social media, events, outreach, and partnerships. To implement marketing campaigns, the team works with a 150-person creative and media services group. We help our clients and communities use less energy, save money, and help the environment through the development, implementation and refinement of marketing and outreach initiatives. We are looking for someone who is as passionate about our work as we are and has the skills and attitude to be successful.This is a predominately work-from-home position with periodic working days at our Columbia, Maryland office and our headquarters in Reston, VA. Minimal local travel is required.Why You Will Love Working Here
Quality of life: Flexible workplace arrangements, work-life balanceInvestment of the community: Donation matching, volunteer opportunitiesInvestment in you: Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase PlanAnd many, many more (Ask your recruiter for more details!)What You Will Be Doing
Assist with the B2B marketing and advertising of commercial and industrial energy efficiency programs for utilities located in the Mid-Atlantic region.Work with the Account Services team to develop and implement marketing and communications plans to educate business customers about energy efficiency and drive participation in energy efficiency programs.Work with ICF Next Creative Services team to fulfill the development of marketing materials including advertising campaigns, websites, emails, collateral, event materials, and video, print, outdoor, etc.Work with the ICF Next Media Services team to develop, propose, and implement marketing and advertising campaigns, coordinating the deployment of integrated outreach campaigns across online, email, print, online, social media, events, etc.Prepare monthly reports on activities, media analytics, and results of the marketing program.Help develop Power Point presentations and other communications tools.Coordinate event marketing activities to support the program implementation and outreach teams.Track and report on marketing campaign metrics.Prepare and manage printing requests to ensure collateral is always in the market.Track multiple team deliverables on deadlines using Excel spreadsheets, SharePoint, and other digital tools.What We Need You To Have (Minimum Qualifications)
A bachelor’s degree in Communications, Marketing, Advertising, or related majors.1+ years of working experience in marketing, advertising, social marketing, or related field, particularly experience working in consumer marketing at an advertising agency or consulting firm.OR5+ years of working experience in marketing, advertising, social marketing, or related field, particularly experience working in consumer marketing at an advertising agency or consulting firm.What We Would Like You To Have
Internship at an advertising agency and/or experience working on a consumer marketing account.Working in a multi-tasking environment.Assisting in developing and implementing marketing communications plans, with the ability to manage and execute advertising, collateral development, digital and social media projects.Experience or exposure to Google Analytics and other reporting software to track and report on marketing results.Familiar with content management systems (CMS) and email management systems.Interest in and commitment to energy efficiency, the environment, and sustainable living.Working at ICF
ICF is a global advisory and technology services provider, but we’re not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are an equal opportunity employer, committed to hiring regardless of any protected characteristic, such as race, ethnicity, national origin, color, sex, gender identity/expression, sexual orientation, religion, age, disability status, or military/veteran status. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals.Pay Range
- The pay range for this position is:
$40,618.00 - $69,051.00Maryland Remote Office (MD99)
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