Michael Page
Director Digital Marketing
Michael Page - New York, New York, us, 10261
Work at Michael Page
Overview
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Overview
A competitive salary range of $144,000 - $176,000, with bonus
Offers the chance to lead digital marketing strategies in the FS industry.
About Our Client
Our client is based out of New York City and requires all employees to come into the office 4 days a week with your 1 remote day to be of your choice. The organization is a large-sized, well-established firm in the financial services industry. With a strong reputation for excellence, it holds a significant position in the marketplace and is known for its commitment to employee development.
Job Description
Lead the strategic analysis, implementation, and optimization of digital marketing initiatives across all channels. Conduct in-depth performance analysis of digital marketing campaigns, identifying key trends, insights, and opportunities for improvement. Oversee the management of digital marketing campaigns, including SEO/SEM, marketing database, email, social media, and display advertising, with a focus on data-driven decision-making. Develop and implement advanced analytics strategies to measure campaign effectiveness, customer engagement, and ROI. Utilize website analytics tools (e.g., Google Analytics) to monitor website performance, user behavior, and conversion rates, providing actionable recommendations for optimization. Collaborate with cross-functional teams to integrate marketing data with other business intelligence to gain a holistic view of customer behavior and market trends. Manage and mentor a team of marketing professionals, fostering a culture of data-driven decision-making and continuous improvement. Collaborate with agencies and vendor partners, ensuring alignment with analytical goals and performance metrics. Prepare and present comprehensive reports on digital marketing performance to senior management, highlighting key insights and recommendations. MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants. MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
The Successful Applicant
A successful 'Director Digital Marketing' should have:
A degree in Marketing, Business or related field. Proven working experience in digital marketing, preferably in the financial services industry. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns. Solid knowledge of website analytics tools and the latest digital marketing trends. Experience in setting up and optimizing Google Adwords campaigns. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement. Based in NY Metropolitan area What's on Offer
A competitive salary in the range of $144,000 - $176,000, with bonus potential. Opportunities for professional development and career progression. A positive, inclusive company culture that values employee input. A dynamic work environment in the heart of New York City. Comprehensive benefits package.
This is a fantastic opportunity for a motivated and experienced Director of Digital Marketing to join a leading financial services firm. Don't delay, apply today!
Contact
Ryan Brautigam
Quote job ref
JN-032025-6686607
Our client is based out of New York City and requires all employees to come into the office 4 days a week with your 1 remote day to be of your choice. The organization is a large-sized, well-established firm in the financial services industry. With a strong reputation for excellence, it holds a significant position in the marketplace and is known for its commitment to employee development.
Job Description
Lead the strategic analysis, implementation, and optimization of digital marketing initiatives across all channels. Conduct in-depth performance analysis of digital marketing campaigns, identifying key trends, insights, and opportunities for improvement. Oversee the management of digital marketing campaigns, including SEO/SEM, marketing database, email, social media, and display advertising, with a focus on data-driven decision-making. Develop and implement advanced analytics strategies to measure campaign effectiveness, customer engagement, and ROI. Utilize website analytics tools (e.g., Google Analytics) to monitor website performance, user behavior, and conversion rates, providing actionable recommendations for optimization. Collaborate with cross-functional teams to integrate marketing data with other business intelligence to gain a holistic view of customer behavior and market trends. Manage and mentor a team of marketing professionals, fostering a culture of data-driven decision-making and continuous improvement. Collaborate with agencies and vendor partners, ensuring alignment with analytical goals and performance metrics. Prepare and present comprehensive reports on digital marketing performance to senior management, highlighting key insights and recommendations. MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants. MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
The Successful Applicant
A successful 'Director Digital Marketing' should have:
A degree in Marketing, Business or related field. Proven working experience in digital marketing, preferably in the financial services industry. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns. Solid knowledge of website analytics tools and the latest digital marketing trends. Experience in setting up and optimizing Google Adwords campaigns. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement. Based in NY Metropolitan area What's on Offer
A competitive salary in the range of $144,000 - $176,000, with bonus potential. Opportunities for professional development and career progression. A positive, inclusive company culture that values employee input. A dynamic work environment in the heart of New York City. Comprehensive benefits package.
This is a fantastic opportunity for a motivated and experienced Director of Digital Marketing to join a leading financial services firm. Don't delay, apply today!
Contact
Ryan Brautigam
Quote job ref
JN-032025-6686607