minds + assembly, LLC
VP, Digital Activation, Media
minds + assembly, LLC - New York, New York, us, 10261
Work at minds + assembly, LLC
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About us:
Much of what you need to know about minds + assembly is captured in the name itself: we think we create and (+) we put things together. It’s really that simple—and that shockingly different. Of course, the simplicity of our name belies the depth of what we deliver to our most honored (and often overjoyed) clients. Our work is consistently at a higher caliber than they are used to, simply because we push ourselves to think and build differently. Combine this with an obsessive attention to client service, and you arrive at a place where we stand alone among agencies. Arrogant? No. Confident? Of course, but only because we’ve put together a team of people who are good AF in every way. At minds + assembly, the engine of our business is commercial invention. We approach every project—as an opportunity to innovate and create brilliant new solutions for our clients. While we foster a creative workshop environment, we are also a business focused on achieving our clients’ commercial goals, whether that is to sell a product or an idea. We prioritize hiring talented individuals with the right temperament and teamwork orientation, and we uphold principles of high standards and unconditional support within our team. About the Role:
We are seeking a digital activation leader with operational rigor, technical fluency, and executional excellence. The VP of Digital Activation will translate strategic media directions into live, optimized campaigns across digital platforms, overseeing a team of specialists and ensuring compliance with regulatory requirements specific to the pharma landscape. This is a hands-on leadership role with ownership of platform operations, campaign performance, and activation governance. Key Responsibilities: Bridge the gap between digital strategy and in-market activation across all digital channels Lead omnichannel campaign activation across platforms Translate brand and business goals into actionable media plans and digital buys Ensure campaigns are launched on time, on spec, and compliant with all requirements Additional responsibilities include team management, platform oversight, compliance assurance, performance optimization, innovation, client collaboration, and process improvement. Experience: 10+ years in digital media, focusing on campaign activation and cross-channel coordination Proven leadership in high-performing digital teams, agency experience preferred Deep expertise in digital platforms, ad tech, and performance metrics Strong leadership, communication, and collaboration skills This role is based in New York, NY or Jersey City, NJ, with a salary range of $145,000 - $195,000.
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Much of what you need to know about minds + assembly is captured in the name itself: we think we create and (+) we put things together. It’s really that simple—and that shockingly different. Of course, the simplicity of our name belies the depth of what we deliver to our most honored (and often overjoyed) clients. Our work is consistently at a higher caliber than they are used to, simply because we push ourselves to think and build differently. Combine this with an obsessive attention to client service, and you arrive at a place where we stand alone among agencies. Arrogant? No. Confident? Of course, but only because we’ve put together a team of people who are good AF in every way. At minds + assembly, the engine of our business is commercial invention. We approach every project—as an opportunity to innovate and create brilliant new solutions for our clients. While we foster a creative workshop environment, we are also a business focused on achieving our clients’ commercial goals, whether that is to sell a product or an idea. We prioritize hiring talented individuals with the right temperament and teamwork orientation, and we uphold principles of high standards and unconditional support within our team. About the Role:
We are seeking a digital activation leader with operational rigor, technical fluency, and executional excellence. The VP of Digital Activation will translate strategic media directions into live, optimized campaigns across digital platforms, overseeing a team of specialists and ensuring compliance with regulatory requirements specific to the pharma landscape. This is a hands-on leadership role with ownership of platform operations, campaign performance, and activation governance. Key Responsibilities: Bridge the gap between digital strategy and in-market activation across all digital channels Lead omnichannel campaign activation across platforms Translate brand and business goals into actionable media plans and digital buys Ensure campaigns are launched on time, on spec, and compliant with all requirements Additional responsibilities include team management, platform oversight, compliance assurance, performance optimization, innovation, client collaboration, and process improvement. Experience: 10+ years in digital media, focusing on campaign activation and cross-channel coordination Proven leadership in high-performing digital teams, agency experience preferred Deep expertise in digital platforms, ad tech, and performance metrics Strong leadership, communication, and collaboration skills This role is based in New York, NY or Jersey City, NJ, with a salary range of $145,000 - $195,000.
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