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Content Programming Associate Manager

Job ID: 10093146

Location: Glendale, California, United States

Business: Disney Direct to Consumer

Date posted: Feb. 21, 2025

Job Summary:

The Direct to Consumer Team seeks an Associate Content Programming Manager who will be a key addition to our DTC Content Programming team. This role is tasked with leveraging Testing and Experimentation as a means to achieve our engagement objectives across Disney+ and Hulu, with a focus on driving engagement KPIs through strategic optimization. You will work with a team of Content Programmers, product and other cross-functional teams to create and execute on-platform experiments across different surface areas, devices, and audiences. The right person for this role has familiarity with content curation, data analysis, project management, enthusiasm for growth, and a broad knowledge of television, film, and popular culture. If you are someone who is curious, decisive, and flexible, this role could be the perfect fit for you.

WHAT YOU’LL DO

• Program Hulu and Disney+ tests to best serve the needs of viewers and the business.
• Partner with team members on programming content optimization testing needs, and testing implementation as needed.
• Develop, manage and publish experimentation merchandising in the service.
• Execute and deploy tactics under supervision of more senior team members.
• Work off a prioritized calendar and document projects.
• Manage and ensure a rigorous, thoughtful, and globally coordinated testing schedule.
• Conduct day-to-day analysis and optimization of experiments.
• Create, update, and monitor Airtable tickets.
• Cover evening and weekend programming events, when needed.

WHAT TO BRING

• 1-3 years of experience in content programming, curation, product, analytics, audience development, or streaming television.
• Familiarity and comfort with using data to make informed decisions.
• Excellent communication abilities including comfort presenting in front of large groups and the ability to write clearly and concisely.
• Outstanding attention to detail and follow-through.
• Quick learner; critical thinking, analytical and problem-solving skills.
• Desire to work in a fast-paced, constantly changing environment.
• Ability to balance multiple projects simultaneously, change priorities seamlessly, and remain calm under pressure.
• Experience and success growing various audiences across different platforms.
• A love of television and movies.

NICE-TO-HAVES

• Previous experience working in streaming television.
• Familiarity with Airtable.

The hiring range for this position in California is $70,000.00 to $80,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About Disney Direct to Consumer:

Disney’s Direct to Consumer team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s best-in-class storytelling to fans and families everywhere.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family.

This position is with Disney DTC LLC, which is part of a business we call Disney Direct to Consumer.

Disney DTC LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law.

Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

Disability Accommodation for Employment Applications

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities.