Confidential
Senior Vice President of Marketing
Confidential - Grand Rapids, Michigan, us, 49528
Work at Confidential
Overview
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Overview
Senior Vice President of Marketing
About the Company
Join an innovative technology company that is making waves in the Information Technology and Services industry.
About the Role
We are looking for a dynamic Senior Vice President of Marketing to drive demand generation and propel business growth. In this pivotal role, you will design and implement a comprehensive marketing strategy that aligns with our ambitious growth objectives, especially within the B2B sector. You will have the opportunity to build and lead a high-performing marketing team, measure key performance metrics, and optimize the marketing budget for effective customer acquisition.
Your key responsibilities will include creating a strong sales pipeline by attracting new customers and nurturing existing relationships. You will play a crucial role in enhancing brand awareness and fine-tuning our company's strategic positioning in the marketplace.
The ideal candidate will bring over 10 years of experience in B2B marketing, particularly in high-growth environments targeting the middle market and small-to-medium businesses (SMBs). A solid background in SaaS marketing is essential, along with proficiency in utilizing a modern B2B marketing tech stack.
We seek a strategic leader with exceptional communication skills, strong analytical capabilities, and proven success in managing event logistics. Collaboration is key—your ability to work seamlessly across departments is vital for aligning our marketing strategy with the overarching goals of the company.
Travel Percent
Less than 10%
Functions
Marketing