Senior Brand Manager - Marketing, Oscar Mayer Cold Cuts
Heinz - Chicago
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Overview
Senior Brand Manager – Marketing, Oscar Mayer Cold Cuts
will be responsible for: Delivering an annual and long-term brand strategy and financial operating plan specifically for Oscar Mayer Cold Cuts – informed by a deep understanding of the consumer, customer and category dynamics. Coaching and developing 2 direct reports. This position is best suited for someone who is entrepreneurial, comfortable with ambiguity, has a strong bias for action, and excellent communication skills. Key Components of the Role Bring growth mindset to the development and delivery of both annual and long-term brand strategy and financial operating plan. Leverage consumption & business analytics (equity, share, volume, etc) to inform action plans that drive key business targets including share and margin enhancement. Lead cross-functional team that includes finance, sales, R&D, operations, shopper marketing / communications, and consumer insights. Oversee tactical execution of budget, demand forecasting, sales/category stories, and various commercialization efforts for portfolio. Manage senior leader discussions with platform general manager and business unit President. Coach, develop and motivate team of 2 direct reports. Qualifications 5+ years’ experience in marketing for an established or startup CPG company. Bachelor’s degree in Marketing, Business or related field required, MBA preferred. Operates with a sense of urgency. Strategic leadership and drive for results. Advanced interpersonal and communication skills. Experience in cross-functional team management. Ability to handle simultaneous projects and deliver on timelines. Location(s) : Chicago/Aon Center Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type.
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