Senior Social Media Associate
Brex Inc. - San Francisco, California, United States, 94199![Brex Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Brex Inc.
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Overview
Find out if this opportunity is a good fit by reading all of the information that follows below.Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.Marketing at BrexThe Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers—across Brand, Social, Product, Partner Marketing, Content, Events and Growth—are responsible for acquiring and retaining customers and have a deep understanding of the business. We’re a highly cross-functional team and partner closely with the broader organization including Comms, CX, Sales/BD, Employer Brand, and our Design counterparts to help our prospects and customers understand how they can reach their full potential with Brex.What You’ll DoThe Senior Social Media Associate will collaborate on strategy and implementation of plans to engage and grow our community across owned social platforms. You will transform our community into Brex advocates and support customer love initiatives. You will report to the Social Media Manager and support in ideating and implementing social strategy based on audience needs and social first content creation, while working with various stakeholders to deploy multiple campaigns.ResponsibilitiesSupporting the Social Media Manager, you’ll assist in managing the social content calendar.Ensure all campaign tasks are up to date in Monday.com both prior to and post publishing across social platforms via Sprout Social.Assist with copywriting, social asset acquisition, and scheduling posts.Daily monitoring of all social inboxes; engage with Brex community via social mentions + tags to boost awareness and brand endearment.Proactively seek opportunities for our brand to join industry-relevant conversations and foster relationships with our existing advocates.Work with Social CX to surface support inquiries and respond in a timely manner.Content creation: Collaborate with Social Media Manager to ideate, plan, and create social-first content tailored to our audience segments by channel.Community development: build our social community into an army of advocates.Assist with internal and external social advocacy efforts: collaborate with Social Media Manager in boosting employee engagement.Follow social marketing OKRs; guide measurement, recommend optimization tactics, and support Social Media Manager with monthly reports.Build strong relationships with key cross-org stakeholders to be the bridge that weaves together our Brex story across platforms.Support integrated planning and the development of social content based on business needs, communication themes, and product messaging, across the customer journey.Examples include: social-first programming, customer stories, corporate updates, brand partnerships, employer brand, and experiential activations.Stay updated on social media trends, algorithm changes, and emerging platforms to adapt strategies accordingly.Requirements4 years of experience effectively bringing a technology, finance, or B2B brand to life across social channels.Strong copywriting skills for crafting social posts related to events, blogs, product releases, news articles, social-forward content, etc.Experience in social first content creation; deep understanding of best performing social practices by channels and experience working on dynamic social programs that bring a brand to life.Community building and customer facing experience: comfortable inserting into the social conversation and building relationships with customers.Proficiency in using social media management tools (such as Sprout Social and Monday.com).Proven track record of working cross-functionally with both internal creative and external teams and partners in marketing, communications, product, content, lifecycle, event, media, and production to inform work that stays on strategy and drives results.Experience working on social listening and measurement activities that identify insights and opportunities and analyze performance, and regularly report results on social.A passion for integrated storytelling, a commitment to craftsmanship, and an obsession with detail with the ability to distill the complex into clear and concise program approaches.Ability to be creative and think outside the box and be flexible and fluid with changing project parameters, including: shifts in timing, messaging, and adjustments in scope and scale.Have a pulse on the social landscape and proactively identifies trends and opportunities to stay at the forefront of digital engagement in the B2B world.CompensationThe expected salary range for this role is $84,343.20 - $105,429. However, the starting base pay will depend on a number of factors including the candidate’s location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.
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