Social Media Content Creator Job at Subaru of New England in Norw...
Subaru of New England - Norwood, MA, US
Work at Subaru of New England
Overview
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Overview
The social media content creator will develop and post all social media content driving engagement among multiple brands and initiatives, telling stories and introducing content in ways most relevant to each individual initiative. This position, working alongside the marketing teams, will develop and execute strategies across multiple digital platforms to elevate awareness of The Boch Family Foundation, which includes Music Drives Us, Life in Six Strings, Boch Medical Center, Boch Café, as well as other initiatives and endeavors introduced by the Founder. Occasional regional travel may be required, and the occasional night and/or weekend might be necessary due to the nature of the initiatives supported.
ESSENTIAL DUTIES include, but are not limited to, the following:
- Create and curate high-quality, compelling content including images, videos, graphics, etc. tailored to each social media platform (Instagram, Facebook, Snapchat, and TikTok) at both the corporate level and individual community level.
- Shoot and edit mobile video content for social platforms, taking ideas from the concept stage all the way to final production.
- Have a track record of developing a brand, showing growth in followers and engagement.
- Assist in creation of content calendar, planning and scheduling content updates, launches, and promotions.
- Work closely with the marketing team to develop strategies for content promotion and audience engagement, as well as align social media content with brand voice, campaigns, and business goals.
- Collaborate with cross-functional teams to ensure a consistent brand message.
- Stay on top of social media trends, internet culture, and emerging platforms to keep our content fresh and relevant.
- Assist with community management by interacting with followers, responding to comments, and fostering engagement.
EDUCATION and/or EXPERIENCE
- Bachelor’s degree preferred and/or equivalent work experience (Minimum of two years’ social media content creation experience for either a brand or an agency).
RELATED QUALIFICATIONS
- Highly skilled in video production and editing for social media with a proven ability to shoot and edit videos for for mobile
- Proficiency with a range of Adobe Creative Products (Photoshop, Illustrator, etc.)
- Familiarity with various applications to develop social-first content
- Ability to align with and ensure a clear and consistent brand voice
- Experience with non-profit organizations and/or automotive a plus
- Strong organization is a necessity. This is a fast-paced environment that requires the ability to multitask and prioritize work expeditiously.
- Must provide portfolio or website URL to show book of work