Marketing Manager Job at Autopilot in Irvine
Autopilot - Irvine, CA, US
Work at Autopilot
Overview
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Overview
*Location*: Irvine, CA (Main Office in Irvine Spectrum, 5 days on-site)
About Us:
Autopilot is a cutting-edge trading app and registered investment advisor (RIA), revolutionizing how people invest and trade. We are backed by Craft Ventures (Airbnb, Slack, Tesla) and Nomad Ventures (Intro, Bezel). Early-stage startup with the growth and metrics of a Series B company!
We're the team behind the viral app to invest alongside Politicians and have amassed 1.3M downloads, 2.5M+ social media followers, $700M+ in assets under management (AUM), 140k+ users, and a rapidly growing community of 80k+ subscribers. Autopilot is ranked among the Top 50 Most Downloaded Finance Apps. We connect to the largest financial brokerages in the U.S., delivering innovative trading tools inspired by market icons such as Nancy Pelosi, Jim Cramer, Warren Buffett, and Bill Ackman, as well as innovative pilots like Quiver Quantitative and Liquidity Tracker.
The Opportunity
We are seeking a Performance Marketing Manager to partner closely with the Founders, Head of Marketing, and marketing team to drive user acquisition and conversion. This role will own and manage paid ad campaigns, develop high-performing ad creatives, and optimize funnel performance to 100x the company’s growth. If you have a passion for scaling businesses through data-driven marketing, this is the opportunity for you.
Responsibilities:
- Develop and execute growth strategies to drive acquisition and conversions.
- Plan, execute, and optimize paid media campaigns across platforms, including Google Ads, Facebook/Instagram Ads, YouTube Ads, TikTok Ads, and other relevant ad networks.
- Develop and test new ad creatives (images, videos, copy) to continuously improve performance.
- Conduct A/B testing for ads and landing pages to maximize conversion rates.
- Research and manage keyword strategy for paid search campaigns.
- Analyze performance data using analytics tools to identify trends and actionable insights.
- Collaborate with design, content, and growth teams to ensure ad creative and landing pages align with brand messaging.
- Optimize ad spend budgets to maximize ROI and scale high-performing campaigns.
Qualifications:
- 5+ years of experience in performance marketing, paid media, or growth marketing.
- Proven expertise in managing campaigns on Google Ads, Meta Ads (Facebook/Instagram), YouTube, and TikTok Ads.
- Hands-on experience with A/B testing, landing page optimization, and conversion rate optimization (CRO).
- Strong analytical mindset with experience using Google Analytics, Amplitude, or other performance-tracking tools.
- Familiarity with UTM tracking, attribution modeling, and audience segmentation.
- Ability to create and test ad creatives, including ad copy, images, and video formats.
- Strong understanding of funnel optimization and customer acquisition strategies.
- Experience managing and optimizing six-figure+ ad budgets.
- Excellent communication and collaboration skills to work with cross-functional teams.
Preferred Qualifications:
- Experience managing $100K-$500K+ monthly ad budgets.
- Background in fintech, finance, or investing products or content.
Benefits:
- Benefits: Generous UNLIMITED PTO (and we mean it!).
- Mandated two-week holiday shutdown at the end of the year for Christmas and New Year’s + company holidays.
- Autopilot covers 99% of premiums for employee and dependent benefits (health, dental, vision).
- Top-of-the-line equipment: laptops, external monitors, standing desks, etc.
- Access to a beautiful WeWork office in Irvine Spectrum:
- Unlimited nitro cold brew and weekly office events.
- Free monthly parking pass.
- Onsite gym.
- Shared communal space/office with other thriving companies and startups.
- Walkable access to a variety of restaurants and amenities.