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Social Media and Content Creator Specialist Home Office, Costa Mesa, California, United States of America Job Description Posted Friday, June 28, 2024 at 7:00 AM Certified Great Place to Work 6 Years in a row! Relevant The Specialist, Social Media + Content Creator is responsible to help us continue expanding our brand presence online. Your role is to assist the team in implementing social media strategies through content creation + community management. This position is responsible for producing original content that will create brand awareness, build our audiences, and drive site traffic/conversions for our brands. What We Offer $39.00 - $40.00 / hour Achievable Bonus Paid Vacations Medical, Vision, Dental, and Life 401K plan with company match Opportunities for career advancement Amazing company culture Responsibilities Develop compelling, on-brand content for social media channels, including Instagram, Facebook, and TikTok. Create visually appealing posts, stories, and videos that showcase our menu offerings, promotions, events, and brand values. Collaborate with the marketing team to ensure consistency in messaging and branding across all digital platforms. Partner with in-restaurant operations to coordinate photo shoots and product management. Assist with content scheduling through Sprout, our social media management tool Monitor social media channels for guest feedback, inquiries, and escalations, and respond promptly. Work with internal teams to initiate the guest recovery flow. Foster a sense of community among our followers by engaging in conversations, hosting Q&A sessions, and running interactive polls and contests. Assist with weekly and monthly department reporting. Monitor industry trends and social media best practices to identify opportunities for innovation. Qualifications & Experience Bachelor's degree in Marketing, Communications, or a related field. Minimum of 3 years social media experiene. Proven experience in social media content creation and influencer marketing (a plus), preferably within the food and beverage industry. Strong understanding of social media platforms, trends, algorithms, and best practices. Familiarity with graphic design tools (e.g., Adobe Creative Suite) and photography/ videography skills are a plus. Detailed-oriented with excellent organizational and time management skills. Excellent written and verbal communication skills, with a keen eye for detail and creativity. Strong analytical skills and proficiency in social media analytics tools to track and measure performance metrics. Ability to work independently, multitask, prioritize, and thrive in a fast-paced environment. A team player, dependable and reliable with the ability to collaborate with a small remote team Passion for food, hospitality, and digital marketing trends. Solid interpersonal and cross functional collaboration skills Fast and thorough problem-solving skills. Trusting, passionate, humble, and gracious. Build lasting relationships with trust and respect. Create fun. Join Lazy Dog and be part of a culture of caring, great benefits, and continuous growth. Home Office, Costa Mesa, California, United States of America #J-18808-Ljbffr