Marketing and Content Specialist Job at University of Southern Ma...
University of Southern Maine Foundation - Portland, ME, United States, 04122
Work at University of Southern Maine Foundation
Overview
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Overview
University of Southern Maine Foundation provided pay range
This range is provided by University of Southern Maine Foundation. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$50,000.00/yr - $52,000.00/yr
Mission-driven brand and business leader. Words are the gateway. Make work fun.
Leveraging the success of the “Great University Campaign,” the largest and most successful in USM’s history, the University of Southern Maine Foundation is now seeking an experienced Marketing and Content Specialist to help set the stage for our next ambitious chapter. The successful specialist will be expected to augment our new Communications team by managing a marketing suite that informs, engages, surprises and delights all Foundation audiences. Their work will help our team grow the number of donors, deepen their relationship with the Foundation and USM, and ensure their continued support of the University and its philanthropic priorities. This is an exciting and entrepreneurial role, and the ideal candidate is an energetic, organized and creative professional prepared to infuse new ideas into the Foundation’s communications strategy.
The mission of the USM Foundation is to serve as a catalyst for transformation at the University of Southern Maine. The Foundation is pursuing new and innovative ways to strengthen scholarship programs, raise capital and achieve ambitious goals, as we help to fuel transformation at the University of Southern Maine. The Foundation employs an experienced and resourceful team dedicated to supporting the success of the University and its students. The Foundation is an independent, nonprofit 501 (c)(3) organization governed by a Board of Directors, which has full responsibility for the Foundation’s strategic direction and advancement efforts.
In service to our mission, our culture and values are at the center of all we do. Our work cadence is sustained by our focus on flexibility, play, and rest. In our interactions with one another and our constituencies, we are respectful, and we are light. We don’t take ourselves too seriously. We find that an approach of “going lighter,” being playful, and finding humor yields better outcomes and we have more fun in the process.
The Foundation provides a very robust benefits package, and we expect people to utilize them. Benefits include four weeks of paid vacation, thirteen paid holidays, paid parental leave, 401(K) retirement plan match, and profit sharing. Health benefits include extremely generous medical, dental, vision, and life insurance plans. We encourage and support ongoing professional development.
Job Title: Marketing and Content Specialist
Reports to: Senior Director of Strategic Communications
Salary Range: $50,000 to $52,000, depending on experience
Interested candidates should send their resume, cover letter, and three professional references to usm.foundationjobs@maine.edu.
Summary: The Marketing and Content Specialist manages the USM Foundation’s communications channels while creating email, print, social media, and light video content to help strengthen the Foundation’s relationships and USM’s reputation with alumni, donors and key stakeholders. The Specialist also provides targeted administrative and communications support to the Foundation’s Engagement Team. Duties and responsibilities include the following:
Duties and Responsibilities:
Content Marketing – (80%)
- Executes campaigns using the USM Foundation’s communications channels: website(s), email, print/mail, proposals, and social media.
- Works collaboratively with teams across the Foundation to determine content strategies, audience, calendars, and cadence for USMF donor and alumni communications.
- Creates and develops engaging written and multimedia content for all channels.
- Edits and proofreads content for electronic and printed publications in conjunction with Foundation colleagues.
- Maintains brand consistency across all marketing materials.
- Analyzes and reports on metrics related to the Foundation’s communications channels; works with staff to optimize and integrate audience data based on analysis.
Engagement Team Support – (20%)
- Supports the alumni and donor cultivation and stewardship programs administratively. Support tasks could include but are not limited to: conducting interviews and writing donor impact stories; stewarding donors and volunteers through follow-up communications and outreach; managing photo shoots; and making updates to biographic information in the donor database.
- Collaborates with other staff on administrative duties as needed.
Education/Experience:
Bachelor’s degree preferred and a minimum of two years related experience; or equivalent combination of education and experience.
Knowledge, Skills and Other Abilities:
- Strong interpersonal and oral and written communication skills.
- Experience with Content Management System (CMS) and HTML to manage web content.
- Experience with CRM software to manage email campaigns.
- Basic design experience using Canva or similar platforms.
- Basic video production skills.
- Experience with social media management platform to post content, track engagement, and monitor channel growth across multiple platforms.
- Ability to independently problem-solve and strong attention to detail.
- Exhibit a welcoming and professional demeanor.
- Ability to work both independently and as part of a team.
- Ability to work effectively with donors, alumni and staff and to staff events which may occur evenings/weekends.
University of Southern Maine Foundation does not discriminate on the basis of race, color, sex, gender identity, national origin, age, disability, veteran status, sexual orientation, or any other characteristic protected by law. We are an equal-opportunity employer dedicated to creating an inclusive culture where employees from diverse backgrounds can thrive and support our mission.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Management and Manufacturing
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