Media Manager, Prime Video
Amazon - Culver City, California, United States, 90232![Amazon](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Act as a strategic partner between creative marketing and agencies to develop creative, effective and holistic paid media strategies for our marketing campaigns grounded in audience insights.Develop a data-informed perspective on audience opportunity and prioritization for media, gaining alignment with internal teams.Set media goals and KPIs and devise strategies to achieve and measure them. Responsible for adapting and adjusting strategies and plans based on evolving developments and changing conditions.Build storytelling materials that outline audience-led media strategies and be able to present confident and concise media recommendations to senior leaders and talent.Develop test and learn scenarios to continue to innovate and accelerate media performance.Manage budgets and timelines for media campaigns.Prepare forecasts and performance reports that monitor key media metrics, quality, and campaign performance.Oversee pre-launch and post-buy performance audits and optimization efforts to ensure the integrity and efficiency of the media plans.Interface directly with networks, affiliates and partners to inspire and develop new advertising programs and secure premium media.Seek and evaluate strategic media opportunities and serve as a thought-leader on new and innovative ways to reach and connect with our customers.BASIC QUALIFICATIONS
4+ years of professional non-internship marketing experienceExperience building and optimizing multiple, simultaneous marketing campaignsExperience using data and metrics to drive improvementsExperience managing or working within cross-functional marketing and creative teamsPREFERRED QUALIFICATIONS
6+ years of professional non-internship marketing experienceAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
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