Fort Lauderdale United FC
Chief Marketing Officer
Fort Lauderdale United FC - Fort Lauderdale, Florida, us, 33336
Work at Fort Lauderdale United FC
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Job Title: Chief Marketing Officer Reports To: Chief Executive Officer Job Type: Full-Time About Us: Fort Lauderdale United FC is a proud part of South Florida’s growing soccer landscape, fielding professional teams in the USL Super League and USL League One (launching in 2026), as well as pre-professional teams in USL W League, USL League Two and USL Academy. With complete men’s and women’s pathways to pro, the club provides a clear progression from youth development to the professional levels. Based in Fort Lauderdale and playing at the state-of-the-art, 7,000-seat Beyond Bancard Field at NSU, Fort Lauderdale United is focused on developing players, connecting communities, and helping shape the future of soccer in South Florida. More than just a soccer organization, Fort Lauderdale United offers programs that reach beyond the pitch – including the thriving volleyball program that has over 400 players from ages 8 to 18. Job Description: The Chief Marketing Officer will be responsible for setting and leading the strategic marketing direction to enhance Fort Lauderdale United FC's brand visibility and market position. This executive role requires a visionary leader who understands the sports industry and can drive comprehensive marketing strategies that promote long-term growth and engagement. The CMO will work collaboratively with the Chief Executive Officer and other executive team members to steer the club's marketing efforts, ensuring alignment with organizational goals and leveraging the club’s unique position within the community. Key Responsibilities: Develop and oversee the implementation of innovative marketing strategies to enhance brand visibility and fan engagement across all channels. Collaborate with the executive team to align marketing strategies with overall business objectives and club goals. Lead and manage the marketing department, ensuring effective execution of marketing campaigns, digital marketing, social media presence, and community outreach initiatives. Build and maintain relationships with key media outlets, sponsors, and community partners to amplify the club's reach and influence. Analyze market trends and competitive landscape to adjust strategies for maximum impact and sustainability. Oversee and optimize the marketing budget to maximize return on investment and drive business growth. Champion the promotion of various programs, including the volleyball program, to foster community involvement and support. Act as the primary brand ambassador for Fort Lauderdale United FC, representing the club at major events and public engagements. Qualifications: Extensive experience in sports marketing or a related field, with a proven track record of leading successful marketing initiatives at a senior level. Strong leadership, strategic thinking, and communication skills, with the ability to influence and inspire. Experience working in a fast-paced, team-oriented environment, with a focus on achieving long-term business goals. Demonstrated expertise in developing and executing innovative marketing strategies. Passion for community engagement and building meaningful relationships. Equal Employment Opportunity Statement: Fort Lauderdale United FC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. Seniority level
Seniority level Executive Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Sports Teams and Clubs Referrals increase your chances of interviewing at Fort Lauderdale United FC by 2x Get notified about new Chief Marketing Officer jobs in
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Job Title: Chief Marketing Officer Reports To: Chief Executive Officer Job Type: Full-Time About Us: Fort Lauderdale United FC is a proud part of South Florida’s growing soccer landscape, fielding professional teams in the USL Super League and USL League One (launching in 2026), as well as pre-professional teams in USL W League, USL League Two and USL Academy. With complete men’s and women’s pathways to pro, the club provides a clear progression from youth development to the professional levels. Based in Fort Lauderdale and playing at the state-of-the-art, 7,000-seat Beyond Bancard Field at NSU, Fort Lauderdale United is focused on developing players, connecting communities, and helping shape the future of soccer in South Florida. More than just a soccer organization, Fort Lauderdale United offers programs that reach beyond the pitch – including the thriving volleyball program that has over 400 players from ages 8 to 18. Job Description: The Chief Marketing Officer will be responsible for setting and leading the strategic marketing direction to enhance Fort Lauderdale United FC's brand visibility and market position. This executive role requires a visionary leader who understands the sports industry and can drive comprehensive marketing strategies that promote long-term growth and engagement. The CMO will work collaboratively with the Chief Executive Officer and other executive team members to steer the club's marketing efforts, ensuring alignment with organizational goals and leveraging the club’s unique position within the community. Key Responsibilities: Develop and oversee the implementation of innovative marketing strategies to enhance brand visibility and fan engagement across all channels. Collaborate with the executive team to align marketing strategies with overall business objectives and club goals. Lead and manage the marketing department, ensuring effective execution of marketing campaigns, digital marketing, social media presence, and community outreach initiatives. Build and maintain relationships with key media outlets, sponsors, and community partners to amplify the club's reach and influence. Analyze market trends and competitive landscape to adjust strategies for maximum impact and sustainability. Oversee and optimize the marketing budget to maximize return on investment and drive business growth. Champion the promotion of various programs, including the volleyball program, to foster community involvement and support. Act as the primary brand ambassador for Fort Lauderdale United FC, representing the club at major events and public engagements. Qualifications: Extensive experience in sports marketing or a related field, with a proven track record of leading successful marketing initiatives at a senior level. Strong leadership, strategic thinking, and communication skills, with the ability to influence and inspire. Experience working in a fast-paced, team-oriented environment, with a focus on achieving long-term business goals. Demonstrated expertise in developing and executing innovative marketing strategies. Passion for community engagement and building meaningful relationships. Equal Employment Opportunity Statement: Fort Lauderdale United FC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. Seniority level
Seniority level Executive Employment type
Employment type Full-time Job function
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