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Job Title: Men’s PR Specialist – Fashion, Streetwear, & Sports Culture Location: New York, NY (Hybrid: 2 days/week in office) Type: Full-Time Salary: $120,000–$135,000 + Full Benefits About the Role We’re seeking a Men’s PR Specialist who is passionate about fashion, streetwear, and sports culture. Your role will involve building media relationships, crafting compelling stories, and securing high-profile placements to enhance cultural relevance. The ideal candidate has agency experience, a creative mind, and extensive media contacts—from Hypebeast to GQ. You excel in fast-paced, digital environments and understand the influencer and editorial landscapes. Responsibilities Lead and implement earned media strategies across fashion, lifestyle, and men’s verticals. Pitch and secure placements with top-tier publications and digital platforms. Identify and connect cultural trends with brand narratives. Build and maintain strong relationships with media and influencers. Drive thought leadership and storytelling in men’s fashion. Collaborate with digital, creative, and influencer teams for integrated campaigns. Represent the brand during key events and moments. Participate in RFPs and campaign development. Qualifications 6–8 years of PR experience in fashion, lifestyle, or streetwear. Deep understanding of men’s fashion, sports culture, and media trends. Proven success in securing coverage in outlets like Hypebeast , GQ , and Complex . Established media and influencer relationships in the men’s space. Self-motivated with excellent communication and storytelling skills. #J-18808-Ljbffr