Director, Content
Mediabrands Worldwide, Inc. - Long Island City, New York, United States, 11101![Mediabrands Worldwide, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Mediabrands Worldwide, Inc.
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Overview
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying.Ref#: 9162Job Function: Client ServicesType of Contract: RegularBusiness OverviewWe deliver our capabilities in four kinds of content- Original Content, Branded Content, Performance Content, and Campaign Content-to create powerful work for clients, built around stories and ideas. By developing content, we control creative, context, targeting and reach. Through our relationships and industry experience we lean on creators and editorial teams at our properties to create a voice in their work that performs better, because it resonates in a more authentic way.Position SummaryWe are looking for a Director, Content Management, to join our team here at Mediabrands Content Studio. Experience should include leading a team through campaign management ranging from media-centric branded content 360 programs to experiential based consumer engagement initiatives, talent-led & influencers programs, to entertainment-driven integration & co-marketing programs. It is essential to not only effectively manage cross-channel programs for clients but exhibit strong strategic thinking skills as well as knowledge around emerging media platforms and have a passion for culture overall.The Content Management team plays a vital role within the agency, driving content initiatives from ideation through execution in addition to being a liaison to the strategy, planning & research teams throughout the agency. As a Director, you must unearth content opportunities within the organization, architect and execute content programs across platforms, and steward the overall team in providing creative solutions to road bumps that arise throughout the ideation & execution process.ResponsibilitiesLead a content team of 3+ direct reports covering the following duties:
Executing integrated marketing efforts with partners across media platforms and production studiosManaging all aspects of pre and postproduction processAsset transfer/collection and content approvals between client and partnersLeadership in Presentation buildout. Including outlining strategic setup, clear brief, and storytellingResponsible in finalizing materials prior to sharing with leadership and clientsEnsuring tactical components of custom programs both leading up to and after each campaign, such as calendars, recaps, post reports, are on track and delivered successfullyMonitoring competitive in the industry and marketplace trendsDay-to-day responsibilities include program negotiations, production oversight, overall execution, document upkeep, managing Creative & Talent teams, providing strategic POVs to clients Executing contracting & legal agreementsManaging, oversight, and growth of AD, Managers, and Senior Associate team membersLeading with solutions
Authoring simple Creative briefs from materials shared by agency AORsLead brainstorms and provide value for custom content and stunt-based ideasCollaborate with media planning and buying leads (linear and digital) and activation partners to develop and execute ideas aligned to media strategiesEvaluate and provide POV on opportunistic partnership proposalsManage overall media promotions and custom execution budgetsDesired Skills & ExperienceBachelor's degree preferred8+ years professional experience in media, marketing, advertising, agencies, production, creative or the arts - client and team management experience requiredExperience in media buying, planning or sales a plusHigh level of comfort and ability in presenting to clients and internal team membersSelf-Starter, demonstrates initiativeCreative and adaptive thinker that enjoys learning, taking on unfamiliar challenges, and shaping new strategic approaches and frameworksAbility to work under pressureAbility to manage multiple projects simultaneouslyAbility to manage multiple people on different workstreams across various clientsThrives in fast paced environmentCollaborative mindsetAdvanced knowledge of industry trendsSolid research skills, including systems trainingExcellent written and verbal skillsCreative/copy-writing ability a plusMust be a team player but also have the ability to work independentlyPhotoshop, Illustrator, copywriting, video editing (a plus but not required)Experience working across various client industries such as retail, beauty, finance, insurance, or tech a plusWage and BenefitsWe offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.Salary Range$140,000 - $150,000 USDPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.About IPG MediabrandsIPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
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