Marketing Event Specialist
Traffic & Parking Control Co - Brown Deer, Wisconsin, United States,![Traffic & Parking Control Co](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Traffic & Parking Control Co
Overview
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Overview
What TAPCO has to offer you:
Quarterly Bonus Program10 Paid HolidaysPaid Vacation and Personal Time (starting day one)Four Weeks of Paid Parental Leave with no waiting period401K Plan with Employer Match (fully vested on day one)Company-Funded Short-Term DisabilityHealth, Vision, and Dental insuranceQuarterly Company Events and LunchesHave a say in TAPCO Happenings by joining the Fun or Safety CommitteeWhat you will accomplish as a Marketing Event Specialist at TAPCO:
The Marketing Event Specialist will be the creative and logistical lead behind all customer-facing events, both in-person and virtual, for TAPCO. Primary focuses include trade show, event, and webinar coordination with an emphasis on reporting and process evolution. This dynamic role involves interactions and collaboration with many departments throughout the organization including sales, product management, shipping etc. to deliver exceptional experiences. This position will be responsible for the implementation of all trade show activities including pre-show planning through post-show reporting to sales and marketing leadership. This position reports to the Creative Marketing Manager.
Essential Duties and Responsibilities:
Responsible for providing in-person coordination and support including layouts, agendas logistics (registration, material handling, shipping, etc.), set-up and tear down by attending customer-facing trade shows/events on and off TAPCO premisesProvide excellent support with the focus of building relationships with attendees and guests interacting with the TAPCO brand at trade shows/eventsDevelop product displays and demonstration units with internal stakeholder support for use at eventsCreate detailed plans for all events, including reservations, timelines, venues, staffing, materials, and budgetsCollaborate with the digital content team to promote events with the goal of acquiring high-quality leadsMaintain inventory control of marketing materials, merchandise, and trade show/event equipmentIn collaboration with the Creative Marketing Manager, lead TAPCO’s online event and CEU programs to drive high-quality leads to the sales departmentAnalyze the success of each event through post-event evaluation and ROI reports, proposing creative new improvements when necessaryPreforms other duties as assignedRequired Qualifications and KSA
Superior time management and organizational skills while being detail-oriented.Continuous improvement proficiency.Possesses the ability to multi-task in busy, deadline-oriented environment.Motivated self-starter with the ability to think creatively.Excellent verbal and written communicator with experience in customer-facing environments.Ability to thrive in a fast-paced, agile marketing department.Ability to travel up to 50% during busy season and up to 30% during slower season.Willingness to learn quickly.BA/BS in Marketing, Communications or Business Administration or equivalent relevant experience.Experience in tradeshow/event planning and management from pre-event planning through post-event completion is preferred.Marketing Automation software (HubSpot) knowledge is a plus.Experience in a customer service or sales environment.
About Us:
At TAPCO, we aim to enhance transportation and personal safety in our communities through innovative solutions and products. We are driven to save lives! Are you looking for a career where you can earn a great wage based on experience and performance, your contributions are recognized, and you will have growth potential? Then choose TAPCO!
As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status” or other acceptable tagline in all printed employment advertisements
If any assistance is needed with the application process, please contact TAPCO HR at 800-236-4462