Sr. Partner Marketing Manager, Generative AI, Industries & Partne...
Amazon Web Services, Inc. - San Francisco, California, United States, 94199![Amazon Web Services, Inc.](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Job ID: 2746497 | Amazon Web Services, Inc.Generative AI is quickly transforming the world around us creating innovation across every industry and segment. If being on the edge of ground-breaking change inspires you and you love helping partners reach their full potential, this is your opportunity to come build with us! Amazon Web Services (AWS) is seeking a highly capable, self-directed Sr. Partner Marketing Manager to help drive customer adoption of AWS’s Cloud Services through our partner community in the generative AI and ML segment.This role requires collaboration and relationship-building skills as you will need to partner with extended Solutions Marketing Teams, Global & Regional Partner Marketing Teams and the AWS Partner Organization to execute partner marketing programs worldwide. You will be the voice of these partners’ needs to internal stakeholders and will share best practices across regions. In addition, you may also be required to manage outside vendors to execute programs and achieve goals.This is a unique opportunity to play a key role in an exciting, industry-leading technology business. The ideal candidate will have creative marketing ideas to combine with extensive analytic and data-driven customer demand generation experience. Relentless focus on the end customer, passion for building and running marketing enablement programs at scale, ability to effectively communicate with some of the most agile technology companies in the industry, including both technical and non-technical audiences, is critical. You should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities.Key job responsibilities
Work closely with global partner leadership, marketing, and field to identify priorities and partner marketing initiatives.Build and execute a best-in-class partner marketing plan to effectively drive awareness and adoption of AWS partner solutions.Design global partner marketing programs and campaigns that are either executed globally, or delivered to regional marketing for local activation.Develop detailed campaign plans, including campaign goals, messaging, call to action, marketing distribution channels, follow-up activities, and success metrics.Work with AWS partners to build joint value proposition messaging and content for campaigns and service launches.Willing to travel to attend events and support stakeholders and partners.A day in the life
AWS gives customers secure, scalable, global cloud infrastructure while paying only for what they use. Scaling through partners is a key part of how we help customers move to cloud services that power strategic workloads. In the Sr. Partner Marketing Manager, Generative AI role, you will develop a deep understanding of the AWS and partner AI/ML segment priorities to define and execute a global partner marketing plan in support of growth objectives. You will build and deliver partner marketing programs that enable partners to acquire new customers, retain and grow existing customers and deliver growth in revenue from AWS services. You will be responsible for designing solution-level integrated campaign strategies for AI/ML partners and for driving them to completion. You will act as the primary marketing contact for the Partner Solutions team, including regular participation in team calls, in-person meetings, and planning sessions.BASIC QUALIFICATIONS
- 6+ years of professional non-internship marketing experience- 6+ years of developing and managing acquisition marketing or channel programs experience- Experience using data and metrics to drive improvements- Experience building, executing and scaling cross-functional marketing programs- Experience developing and executing campaigns across a multitude of timezones and languagesPREFERRED QUALIFICATIONS
- Experience driving direction and alignment with large cross-functional teams and agency partners- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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