Social Media Content Creation
Capstone Technology Resources, Inc. (Capstone) - Alameda
Work at Capstone Technology Resources, Inc. (Capstone)
Overview
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Overview
Resume "must haves":
- Experience in our industries (Architecture, Engineering or Construction/ Design and Manufacutring / Media and Entertainment and with our Cloud based products (Forma/Fusion/Flow/etc.)
- Proficient in Content Creation, Ideation, and Production specifically for social media content, from pitch to production
- Front-Facing/on camera/online personality to play a role in our community
- Demonstrated ability for storytelling, identifying, vetting, shaping, and publishing
- Minimum Education: BA
Job Description:
We’re looking for a strategic and creative Brand Social Content Creator to own and execute high-impact storytelling across social platforms. In this role, you’ll work across the company to uncover compelling stories—from customer impact to emerging technologies—and create culturally relevant, platform-native content that drives awareness, engagement, and affinity for the Autodesk brand.
You are a storyteller at heart, a sharp visual thinker, and deeply attuned to what performs on today’s platforms. You know how to take a trend and make it brand-relevant. And you’re equally comfortable brainstorming a new video series or collaborating with internal experts to shape a smart story into a standout post.
Lead Social Storytelling
- Develop, pitch, and produce social-first stories that highlight Autodesk’s customers, products, innovation, people, and cultural impact.
- Collaborate with internal teams—including comms, product marketing, and sustainability—to identify storytelling opportunities aligned with brand and business priorities.
- Own editorial calendar contributions and content ideas from pitch through production.
Create Engaging, Platform-Native Content
- Design and deliver original content (video, static, stories, carousels, and reels) across Instagram, LinkedIn, TikTok, and YouTube.
- Write compelling social copy that reflects the Autodesk voice and resonates with a range of professional audiences.
- Work alongside the social video producer and creative teams to bring stories to life through visual media.
- Track Trends and Innovate Formats
- Monitor cultural, tech, and platform trends to inspire fresh formats, hooks, and content approaches.
- Recommend and test trend-driven content adaptations for Autodesk, backed by platform insights and audience data.
- Maintain a POV on social best practices, sharing knowledge regularly with the broader team.
Collaborate Across Teams
- Partner with the Social Media Manager, Insights Manager, and Global Campaign leads to ensure content aligns with campaign timing and goals.
- Coordinate with internal reviewers (legal, comms, brand) to ensure content meets Autodesk standards and requirements.
- Contribute to content planning, brainstorms, and quarterly strategy meetings.