Get new jobs for this search by email

Social Media Coordinator Position Overview: The Social Media Coordinator at Lovisa is a creative and strategic role responsible for producing engaging and on-trend content that captivates audiences across TikTok, Instagram, Facebook, and Pinterest. With a primary focus on content creation (70%), this position also emphasizes data analysis (30%) to measure and optimize performance. Working closely with the Head of Social Media and broader social team, the ideal candidate will have a passion for jewelry, fashion, and pop culture trends, as well as the ability to create high-quality content and derive actionable insights from social media analytics. Key Responsibilities: Content Creation (70%) Develop and execute on-brand, engaging content for TikTok, Instagram, Facebook, and Pinterest, including Reels, Stories, and static posts. Manage the content calendar, ideating and scheduling posts to ensure consistency and alignment with campaign goals. Create trend-driven content, staying attuned to emerging styles and formats that resonate with Lovisa's audience. Edit videos with overlays, music, and text, ensuring high-quality output optimized for each platform. Collaborate with the team to style jewelry for photo and video shoots, maintaining Lovisa's brand aesthetic. Work closely with the Community Content Lead to integrate user-generated content and respond to engagement trends. Data and Analytics (30%) Monitor and analyze social media performance metrics, including engagement rates, reach, and follower growth. Provide regular reports with actionable insights to refine content strategy and improve results. Utilize analytics tools to identify trends and opportunities for optimizing posting times, formats, and messaging. Support the team in setting and tracking performance goals, aligning analytics with overall business objectives. Skills & Attributes: 2-4 years of experience in social media, with a strong emphasis on content creation. Proficiency in editing tools (e.g., InShot, CapCut, Adobe Premiere) and analytics platforms (e.g., Sprout Social, Hootsuite, or similar). A creative eye for producing visually compelling content that aligns with current trends. Strong analytical skills to interpret data and make strategic recommendations. Excellent organizational skills to manage content calendars and multiple deadlines. Passion for jewelry, fashion, and pop culture with a deep understanding of social media trends. Strong written communication skills with the ability to craft captions that resonate with diverse audiences. A collaborative mindset and willingness to adapt to feedback.