Manager Marketing
Tekwissen - Reynoldsburg, Ohio, us, 43069Work at Tekwissen
Overview
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Overview
Tekwissen the group, is a workforce management provider throughout the USA and many other countries in the world. The below job opportunity is to one of Our clients who is an American fashion retailer.
Position: Manager Marketing
Location: Reynoldsburg, Ohio, 43068
Duration: 5 Months
Job type: Contract
Work Type: Hybrid
Job Description:
Management level position responsible for overseeing various marketing print materials and activities with the intent of building the brand.
Designs and executes marketing programs, partnering with various departments (circulation, creative, merchants etc.).
Analyses data and identifies key issues/opportunities to build the brand.
Provides competitive analysis and recommends strategies to better compete in the marketplace.
Develops and executes in store marketing concepts.
May manage trademark applications and maintenance programs.
Other Responsibilities:
Creative thinker who can guide the adaptation of key marketing activities, launches, local holidays and high traffic moments with respect to cultural differences while staying true to the brand
Great communicator to share global learnings and inspire partners to build brand awareness locally
Collaborate cross-functionally (Visual/Store Ops/MP&A) to drive 360 campaigns
Understand customer and key business drivers within each region and influence the partner to optimize marketing opportunities
Provide Int'l partners with on-going brand marketing and campaign updates and ensure their understanding
Utilize marketing channel experience to be a thought partner to Int'l marketing teams
Manage specific Int'l partner relationships via weekly meetings, in-market visits and daily communication
Build relationships across franchise partners to share ideas and best practices
Leverage marketing hindsight from each region to drive continuous improvement
Provide guidance on marketing budget to be utilized appropriately across the region
Influence partner marketing organizational structure to support both the marketing fundaments as well as specific partner initiatives
Drive and evolve the Marketing on-boarding program to ensure its effectiveness
Collaborate with brand teams to influence seasonal marketing strategies that will drive the international business
Leverage the Teach, Test, Trust model with each partner
Must Have:
5-7 years' experience across multiple marketing channels, preferably with international experience
Strong communication, presentation and influencing skills
Will to be hands-on, and roll-up sleeves
Acute sense of brand and customer intimacy
Ability to work cross-functionally, cross-culturally and build strong relationships
Positive, cooperative with a "can do" attitude
Flexible, innovative and creative - a problem solver who recognizes opportunities and quickly turns them into recommendations
Organized and detail oriented
Fast thinking and fast acting
Word, Excel, PowerPoint and Microsoft Office knowledge
Ability to travel as necessary
"TekWissen® Group is an equal opportunity employer supporting workforce diversity."