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Strategist/Sr. Strategist - Social Media Buyer

Harmelin Media is seeking a paid social specialist to join our digital activation team. The ideal candidate will have at least three to six years of hands-on experience with developing and managing successful paid social advertising campaigns on Meta and other platforms. The Strategist/Senior Strategist will assist the Paid Social team in creating and executing paid social campaigns across a variety of clients. They will communicate regularly with internal planning teams, as well as specialists across digital disciplines including programmatic and search. This role will also build relationships with representatives from various social platforms.

Responsibilities:

• Platform-based paid media buying, specifically across Facebook, Instagram, TikTok, Snap, and other social platforms
• Work collaboratively with other buyers to plan innovative social media solutions to fit individual client needs
• Execute and oversee day-to-day performance across campaigns, including monitoring, identifying, and implementing optimizations
• Work with account teams to understand goals, address client needs, and communicate results and insights back to clients
• Interface with both account teams, and clients (as needed) regarding campaign social strategy and performance
• Work with the Reporting & Analytics team to facilitate reporting and analysis
• Review and reconcile media invoices using the agency billing system
• Potential management of one or more direct reports
• Keep informed of relevant issues affecting social media and the digital landscape
• Other duties may be assigned as is deemed necessary to meet company needs

Keys to Success:

• Minimum 3-6 years of social media buying experience
• Strong understanding of the following platforms: Facebook/Instagram
• Solid understanding of the following platforms preferred: TikTok, Pinterest, LinkedIn, Snap
• Strong organizational, time management, and multi-tasking skills
• Ability to work efficiently and accurately while managing large and complex budgets
• Strong team player with excellent interpersonal and communication skills
• Strong attention to detail; excellent problem-solving skills; strategic mindset
• Ability to work in a team environment while working on projects independently

Harmelin Media is committed to building a diverse, equitable, and inclusive workplace, and is proud to be an equal opportunity employer. We will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Seniority level

Associate

Employment type

Full-time

Job function

Advertising

Industries

Advertising Services