Global Product Marketing Director, Vascular
Boston Scientific - Osseo, Minnesota, United States, 55311![Boston Scientific](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Make sure to apply with all the requested information, as laid out in the job overview below.Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance
At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.
About the role:
This role is responsible for global marketing strategy, analysis, downstream and upstream marketing, and competitive intelligence for Global Vascular marketing. The Peripheral Interventional (PI) division at Boston Scientific is a dynamic and rapidly evolving business that impacts the lives of many patients each year, globally. The vascular portfolio includes multiple product platforms across a wide breadth of technologies and generates more than $1.5B in annual revenue. Boston Scientific is the market leader across the peripheral vascular with category leading technologies (drug-eluting, atherectomy, balloons, etc.). The business is poised for growth.
This is a critical role within Boston Scientific's Peripheral Vascular business that focuses on leading a high-performance team that will deliver on marketing objectives that unlock full portfolio of products globally. This role will lead the global product marketing and clinical strategy, evolve marketing excellence and ensure world class customer experience today while guiding the product lifecycle strategy to deliver global growth. Success is achieved by executing on this plan in close partnership with regional marketing, commercial and sales teams around the world.
Your responsibilities will include:
Lead all aspects of Global Marketing while also playing a key role on the cross-functional franchise leadership team.Develop and execute multi-year, integrated commercial plans, ensuring alignment with franchise and PI Vascular objectives, and the Strategic Plan and US Annual Operating Plan (AOP). Drive execution of commercial plan to obtain identified franchise revenue, profitability, and budget objectives.Attract, develop and lead direct reports. Foster diverse and inclusive teams that live the BSC core values.Actively coach and mentor organizational talent by creating opportunities for challenge and skill advancement, with appropriate reward and recognition. Develop succession plans and long-range organizational plans.Set inspirational goals and accountabilities for the marketing team. Formulate and execute annual and long-range global franchise marketing plans that achieve revenue targets, marketing objectives and program KPIs. Ensure visibility to marketing impact, success measures and metrics.Oversee franchise global marketing execution to ensure sales revenue, product development, commercialization and market development results are measured and achieved. Makes and executes operational decisions with a strategic perspective.Coordinates strategies, action plans and communication across the regions and other marketing stakeholders (priorities, sequence, timing) to optimize impact and deliver on targets.Continuously assess global market and competitive dynamics, barriers and opportunities. Leverage insights to drive to action plans.Champion the voice of the business and customer. Translate insights into actionable requirements to inform product lifecycle management, growth, sustaining, new product portfolio and new business development decisions. Prioritize market issues and opportunities and allocate organization resources accordingly (budget, people, process, etc).Influence and leverage internal and external relationships toward stated goals. Communicate franchise opportunities and business needs clearly and negotiate necessary functional and/or senior management resources commensurately.Remove organizational barriers and drive decision-making by leveraging matrix relationships and capability (senior management, Sales, R&D, Ops, Clin/Reg, Regional marketing, Corporate Marketing, etc).Foster and leverage industry relationships with key physicians, customers, government, societies, company partners and others to further franchise/division goals. Facilitate team's development of these relationships. Serve as a resource/subject matter expert to senior management.Ensure a learning mindset among team members and foster continuous improvement approach to the business, products, people and processes. Understand future business needs and set expectations for excellence accordingly (skill set, product, or process). Drive change by establishing priorities, then developing plans defining roles and accountabilities for improvement, and metrics for evaluating success.
Required qualifications:
Bachelor's degree and 10+ years of professional experience5+ years' experience in complex commercial program management or team leadership in med technology, pharma or biotechGlobal marketing and product launch experienceExperience managing a commercial teamUnderstanding of all disciplines of marketing, marketing strategy, commercial/sales process & operationsOutstanding interpersonal skills and ability to develop relationships at all organizational levels globally.Highly motivated individual with an action-oriented mindset.Track record of success leading cross-functionally to develop plans and tools to maximize sales potential.Travel 30-45% domestically and globally.
Preferred qualifications:
Master of Business Administration degreeSignificant collaboration and demonstrated success in working across a global, matrixed organizationCommercial and customer-first mindset, track record in working across multiple geographic regionsExecutive presence and ability to influence across multiple levels
Requisition ID:
590473
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do - as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.
Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, gender expression, veteran's status, age, mental or physical disability, genetic information or any other protected class.
Boston Scientific maintains a prohibited substance free workplace. Pursuant to Va. Code * 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.
Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company's policies or protocols change with regard to COVID-19 vaccination.
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