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Senior Specialist Marketing Operations, MLP and SEO

Senior Specialist Marketing Operations, MLP and SEO

Apply Now Apply Later Job ID 10120480 Location New York, New York, United States Business ESPN Date posted5月. 30, 2025

Job Summary:

The Senior Specialist Marketing Operations , MLP and SEO will be responsible for optimizing marketing landing pages (MLP’s) and implementing effective search engine optimization (SEO) strategies. The ideal candidate will have a strong background in operations and digital marketing, with a proven track record of improving website performance and driving organic traffic growth. This role is 100% dedicated to ESPN. This role reports to the VP Product Marketing . This role is based in New York, NY.

Responsibilities:

• Manage and work through requests for Cannonball/Nexus updates for ESPN MLPs
• Partner across team to launch, maintain and evaluate A/B tests to optimize MLPs for conversion
• Lead reporting and analytics for MLPs
• Expert on building, updating and finding new features for MLPs to deliver on goals and business
  needs
• Develop and implement SEO strategies to increase organic search visibility and drive traffic.
• Conduct keyword research and analysis to identify opportunities for content optimization.
• Monitor and analyze website performance metrics to identify areas for improvement.
• Collaborate with cross-functional teams such as product marketing, CRM and more to ensure SEO
  best practices are integrated into all marketing efforts.
• Determine roadmap for automation for business needs to modernize existing tools and systems
  

Required Qualifications:

• Minimum 4 years of experience in operations or digital marketing, with a focus on working in CMS tolls for SEO and landing page optimization.
• Proven track record of developing and executing successful marketing strategies that drive business growth.
• Strong analytical skills and experience with web analytics tools.
• Excellent communication and collaboration skills, with the ability to work effectively across cross-functional teams.
• Proven ability to manage multiple projects and meet deadlines.
  

Required Education:

• Bachelor's degree in Marketing, Communications, Business or a related field

#ESPNMedia

The hiring range for this position in New York, NY is $108,500.00 to $145,400.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About ESPN:

Working at ESPN is unlike anything else. That’s because we’re always finding new ways to interact with fans – however and wherever they connect with sports. Every day we’re doing things that no one has done, all in a dynamic culture where we defy odds and continuously outdo ourselves. When you have the latest technology, game-changing ideas and world-class talent on your team, every day is extraordinary.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Streaming Services LLC , which is part of a business we call ESPN .

Disney Streaming Services LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law. Disney champions a business environment where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a constantly evolving world.

Disability Accommodation for Employment Applications

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, visit the Disney candidate disability accommodations FAQs . We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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