Vice President of Marketing
Closinglock - Austin, Texas, us, 78716![Closinglock](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Closinglock
Overview
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to learn more about our company.Position Overview:
As the VP of Marketing you’ll be responsible for developing and executing a comprehensive marketing strategy that aligns with our business goals. You will lead a small, dynamic marketing team and work closely with sales, product, and customer success teams to ensure cohesive messaging, brand positioning, and market expansion. This role requires a blend of strategic thinking, creative innovation, and hands-on execution.Key Responsibilities:
Strategic Planning:
Develop and implement a data-driven marketing strategy that supports the company's growth objectives and market expansion efforts.Brand Management:
Enhance and manage the Closinglock brand, ensuring consistency across all channels and touchpoints.Demand Generation:
Oversee lead generation programs, including digital marketing, content marketing, SEO/SEM, email campaigns, and events, to drive customer acquisition and retention.Product Marketing:
Collaborate with product teams to create compelling product positioning, messaging, and go-to-market strategies that resonate with target audiences.Team Leadership:
Build, mentor, and lead a high-performing marketing team, fostering a culture of collaboration, creativity, and continuous improvement.Market Research:
Conduct market analysis and customer insights to identify trends, opportunities, and competitive threats, ensuring Closinglock remains at the forefront of industry innovation.Partnerships and Alliances:
Develop strategic partnerships and alliances to amplify our reach and drive growth.Budget Management:
Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.Performance Analytics:
Establish KPIs and track the effectiveness of marketing initiatives, using data to optimize campaigns and drive informed decision-making.Qualifications:
Proven experience as a VP of Marketing or similar senior marketing leadership role, preferably in a B2B SaaS or technology-driven environment.Strong track record of developing and executing successful marketing strategies that drive growth and market share.Expertise in digital marketing, content marketing, branding, and demand generation.Exceptional leadership and team-building skills, with a passion for mentoring and developing talent.Strong analytical mindset with the ability to leverage data to make informed decisions.Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments.Experience in the real estate or fintech sectors is a plus.This is a full-time, in-person position in our Austin, TX office.At Closinglock, we invest in our employees and provide a full range of benefits and perks to help you grow and thrive. From generous paid time off and healthcare coverage to career enrichment and development programs. These benefits include:Work-life balanceEquity compensationMedical, Dental, and Vision InsuranceUnlimited PTO401kMonthly team get-togethers (Lunches, social events, sports outings, etc)Closinglock is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
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