Deepwatch incorporated
Sr Marketing Operations Manager
Deepwatch incorporated - San Francisco, California, United States, 94199
Work at Deepwatch incorporated
Overview
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Overview
Sr. Marketing Operations Manager
Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements. This job is available to work in one of our hub locations: CA (Bay area) or Austin, TX and will be hybrid. We are seeking a dynamic and results-driven Sr Marketing Operations Manager who will implement the operations strategy for our marketing team and own day-to-day marketing operations. You will work with the growth marketing team and leadership to analyze, orchestrate, and help execute marketing campaigns. By enabling data-driven decision-making across marketing and sales, your insights will contribute to optimizing lead generation and pipeline development. This is an opportunity to work with a collaborative and fun team, gain a broad perspective, and make an impact in a high-growth company and an exciting corner of the cybersecurity space. In this role, you’ll get to: Own and refine the marketing tech stack and data integrations. Build campaign automation; develop appropriate workflows, forms, and other automation, in support of the marketing team’s goals and objectives. Provide analytics, reporting, and drive insight. Develop marketing dashboards and reports to track KPIs and measure program ROI. Build and implement automation for processing and passing leads to the business development representatives (BDRs) and channel partner team. Refine lead scoring and account scoring. Collaborate on and optimize drip campaigns, nurture flows and automation rules in Hubspot. Manage data integrity and data compliance. Work with Salesforce admins to ensure data is flowing consistently and accurately and to ensure data governance. Research and suggest new tools and solutions to better manage data and processes. To be successful in this role, you’ll need to: Hold a Bachelor’s degree in Marketing, Business, or related field (MBA preferred) or equivalent work experience. Expertise in marketing operations and marketing automation technologies (preferably Hubspot). Be proficient with CRM systems, preferably SFDC. Digest and leverage data from multiple sources to build actionable insights. Have excellent communication skills and the ability to effectively manage timelines with stakeholders. Have a strong desire to seek constant improvements and growth. Be self-motivated and resourceful. Be experienced in B2B and/or cybersecurity technology organization. Have experience with tools such as Hubspot, Salesloft, Drift, 6Sense, and ZoomInfo. Previously have worked with multi-touch attribution models. The anticipated salary range for this role is $166,000 to $186,000 OTE + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level.
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Not sure what skills you will need for this opportunity Simply read the full description below to get a complete picture of candidate requirements. This job is available to work in one of our hub locations: CA (Bay area) or Austin, TX and will be hybrid. We are seeking a dynamic and results-driven Sr Marketing Operations Manager who will implement the operations strategy for our marketing team and own day-to-day marketing operations. You will work with the growth marketing team and leadership to analyze, orchestrate, and help execute marketing campaigns. By enabling data-driven decision-making across marketing and sales, your insights will contribute to optimizing lead generation and pipeline development. This is an opportunity to work with a collaborative and fun team, gain a broad perspective, and make an impact in a high-growth company and an exciting corner of the cybersecurity space. In this role, you’ll get to: Own and refine the marketing tech stack and data integrations. Build campaign automation; develop appropriate workflows, forms, and other automation, in support of the marketing team’s goals and objectives. Provide analytics, reporting, and drive insight. Develop marketing dashboards and reports to track KPIs and measure program ROI. Build and implement automation for processing and passing leads to the business development representatives (BDRs) and channel partner team. Refine lead scoring and account scoring. Collaborate on and optimize drip campaigns, nurture flows and automation rules in Hubspot. Manage data integrity and data compliance. Work with Salesforce admins to ensure data is flowing consistently and accurately and to ensure data governance. Research and suggest new tools and solutions to better manage data and processes. To be successful in this role, you’ll need to: Hold a Bachelor’s degree in Marketing, Business, or related field (MBA preferred) or equivalent work experience. Expertise in marketing operations and marketing automation technologies (preferably Hubspot). Be proficient with CRM systems, preferably SFDC. Digest and leverage data from multiple sources to build actionable insights. Have excellent communication skills and the ability to effectively manage timelines with stakeholders. Have a strong desire to seek constant improvements and growth. Be self-motivated and resourceful. Be experienced in B2B and/or cybersecurity technology organization. Have experience with tools such as Hubspot, Salesloft, Drift, 6Sense, and ZoomInfo. Previously have worked with multi-touch attribution models. The anticipated salary range for this role is $166,000 to $186,000 OTE + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level.
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