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Job Summary

We are seeking a detail-oriented and results-driven SEO specialist to join our team. This role is responsible for organic search analysis, discovery, execution, and performance reporting of search engine optimization (SEO) strategies and deliverables for clients. The ideal candidate will have strong technical skills, excellent communication abilities, and the ability to collaborate across teams while staying current on industry trends.

Key Responsibilities

1. Provide strategic recommendations for improving organic search performance on websites in various stages of development.
2. Conduct comprehensive keyword research using leading industry tools to identify opportunities for optimization.
3. Analyze and optimize on-page SEO elements such as titles, meta descriptions, copy, images, and internal links.
4. Conduct thorough site audits and competitive analyses to uncover opportunities for growth.
5. Create and deliver monthly organic search performance reports with actionable insights.
6. Evaluate and present organic search findings and recommendations to clients and stakeholders.
7. Work closely with account teams and clients to understand business, technical, and reporting requirements.
8. Provide effective and persuasive presentations (both verbal and written) to internal teams and clients.
9. Stay current on industry trends and inform clients about new developments that may impact their organic search performance.
10. Collaborate across departments to ensure appropriate inclusion at the correct times in the process for client work.
11. Navigate multiple dependencies on technology, content creators, and other connections to ensure the effectiveness of SEO efforts.
12. Ensure the delivery of high-quality SEO work tailored to each client's needs.
13. Develop case studies based on past work to support new business initiatives and validate client relationships.

Hard Skills

• Strong writing and communication skills.
• 1-3 years of experience.
• Proficiency in SEO techniques and strategies.
• Experience with SEO tools (e.g., SEMrush, Moz, BrightEdge, SearchMetrics).
• Ability to conduct research and analyze data effectively.
• Basic knowledge of web analytics tools (e.g., Google Search Console, Adobe Analytics).
• Familiarity with HTML and Excel.
• Proficiency in presentation tools like PowerPoint or Keynote.
• Comfort with AI platforms like ChatGPT and automation tools.

Soft Skills

• Receptiveness to feedback and continuous learning.
• Resourcefulness and self-awareness.
• Ability to prioritize and manage multiple demands.
• Strong collaboration skills across teams and departments.

Preferred Skills

• Knowledge of technical SEO, site architecture, crawlability, and indexing.
• Experience with advanced web analytics and reporting.
• Familiarity with the automotive industry is a plus.

Additional Information

Salary range: $60,000—$140,000 USD. Compensation varies based on location, experience, and qualifications.

We offer a hybrid work environment, with teams working in the office approximately four days a week. Accommodations and flexibility can be discussed during the interview process.

VML is an equal opportunity employer committed to a culture of respect and inclusion.