Sr Product Marketing Manager
Money Fit by DRS - Boston, Massachusetts, us, 02298![Money Fit by DRS](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Scroll down to find an indepth overview of this job, and what is expected of candidates Make an application by clicking on the Apply button.Elucidata is a TechBio Company headquartered in San Francisco. Our mission is to make life sciences data AI-ready. Elucidata’s LLM-powered platform Polly helps research teams wrangle, store, manage, and analyze large volumes of biomedical data. We are at the forefront of driving GenAI in life sciences R&D across leading BioPharma companies like Pfizer, Janssen, NextGen Jane, and many more. We were recognized as the 'Most Innovative Biotech Company, 2024', by Fast Company. We are a 120+ multi-disciplinary team of experts based across the US and India. In September 2022, we raised $16 million in our Series A round led by Eight Roads and F-Prime along with our existing investors Hyperplane and IvyCap.About the role:The role is for a Sr Manager, Product Marketing who will lead the marketing team at Elucidata. This role is the center of a cross-functional stakeholder group across senior management, product, sales, and brand. You will be responsible for deepening our understanding of our customers and creating a cogent value proposition. You will also drive our go-to-market strategy for the AI in Life-sciences R&D market. We are looking for candidates who demonstrate structured thinking, exceptional communication skills, and deep empathy for our customers. If you are customer obsessed and excited to be a part of a category defining journey in the up and coming space of TechBio, this role is for you!Key Responsibilities:Develop high-level messaging, core value proposition, and ROI positioning for each market and buyer persona.Work alongside the sales team to craft the vision and value proposition for selected multi-year and high-value expansion deals.Conduct market research and guide product strategy alongside product management and founders - identify target markets, product differentiation, and market entry plan.Lead and coach the Product Marketing team and develop key sales enablement collaterals including market requirement documents, brochures, demos, pitch decks, case studies, and white papers.Lead and coach the Growth Marketing team and drive our content and brand strategy.Conduct customer and market research studies to understand unmet needs, buyer personas, and market landscape in the existing and new markets.Monitor our competitive landscape and map the AI in life-sciences R&D ecosystem.Work with in-house subject matter experts and build a network of external advisors for strategy development.Drive analyst relations, co-marketing partnerships, and business development activities.Who should apply:5+ years of experience in product marketing, consulting, or selling PaaS and/or complex AI solutions to large enterprises.Deep empathy for customers and demonstrated experience of crafting compelling value propositions in complex deals.Ability to understand and synthesize technical information including data analytics, AI/ML/LLMs, data science, and/or application development.Demonstrated experience in commercialization/go-to-market (GTM) strategies and brand building.Bachelors, Masters, Doctorate in computer science, engineering, applied sciences, or a related field.Excellent verbal and written communication skills.
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