Confidential
Marketing Manager
Confidential - Belleville, Illinois, United States, 62226
Work at Confidential
Overview
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Overview
Marketing Communications Manager
Job Summary
Lead the Corporate Marketing Communications Department to develop and execute marketing strategies that promote products and enhance brand presence across various platforms.
Reports To
Vice President of Marketing
Manages
Technical Writers
Marketing Communications Specialists
Key Responsibilities
Leadership & Management
Oversee department operations and budget.
Manage team performance, training, and staffing.
Marketing Strategy
Develop and implement marketing and communication programs.
Support product launches and promotional activities.
Digital & Content Management
Lead website development and digital strategy.
Create and maintain editorial and graphic content.
Brand Consistency
Ensure uniform application of brand guidelines.
Maintain the corporate identity manual.
Creative Oversight
Direct creation of advertising and sales materials.
Serve as final editor for technical content.
Performance Reporting
Analyze and report on marketing program effectiveness.
Track ROI for events and digital media performance.
Vendor Coordination
Negotiate and manage contracts with external vendors.
Requirements
Bachelor’s degree in marketing, Communications, Business, or related field.
Experience
5+ years in Marketing, Advertising, or Promotional roles.
Proven experience in Business-to-Business (B2B) marketing.
Skills
Strong project management and analytical abilities.
Excellent communication and organizational skills.
Proficient in MS Office, Adobe Acrobat, and design tools.
Experience with systems like Oracle is a plus.