Enterprise Social Media Manager
Guidehouse - San Antonio, Texas, United States, 78208![Guidehouse](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Guidehouse
Overview
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Overview
Travel Required:Up to 10%
Clearance Required:None
What You Will Do:
Reporting to the Director of Enterprise Content on the Marketing Team, the Enterprise Social Media Manager will manage Guidehouse's enterprise wide social media channels, leadership and employee advocacy program, growth strategy, and advertising campaigns.
As the Enterprise Social Media Manager, this role is responsible for planning, developing, implementing, and managing Guidehouse's organic and paid social media activities. This includes the vision for Guidehouse on social media, the standardization of practices across teams, publishing calendars, social media monitoring and listening, user engagement, market trends and analysis, and campaign analytics and reporting - all to support the goal of generating brand awareness, engagement, lead generation, and retention.
The Enterprise Social Media Manager will collaborate directly with Industry, Services, Digital, Marketing Automation, Creative, and Internal Communications and Marketing Team members, HR/Recruiting Team members, Sales and Growth leaders, and Corporate and Segment practitioners to support strategic social media marketing efforts, including messages aligned with Guidehouse's vertical and horizontal services, megatrends, and corporate sales and recruiting priorities. They will be responsible for managing a team of two FTEs, including a Visual Strategist /Designer and a Publisher /Analyst. They will also manage social media vendor partnerships and align closely with their Content Strategist and Writer team members.
Responsibilities include but are not limited to:The development, execution, delivery, and management of all social media content that aligns with brand, corporate, and segment marketing strategies, goals, and campaignsAdvancing Guidehouse's social media vision and approach through brand storytellingManaging Guidehouse's social media strategy and processesPlanning and developing organic and paid corporate social media campaignsGuiding industry teams on organic and paid campaign strategiesEngaging w/followers across channelsAnalyzing campaign performance and reporting back to marketing colleagues and leadershipLeading cross-segment social media marketing meetingsWorking collaboratively with design, marketing, and web colleagues to take content to fruition, as well as colleagues across segments, vendors, and sectors to ensure alignmentProject managing the enterprise social media calendar, processes, asset management system, and aligning with segment and services campaigns, content, and calendarsSupporting ongoing internal communications to ensure professionals and teams are leveraging contentEducating employees on social media activation and advocacyBuilding compelling content across accounts by offering strategic, innovative ideasDemonstrating measurable growth in impressions, CTRs, followers, interactions, and qualified leads for the companyWhat You Will Need:
Bachelor's Degree; Four (4) years additional professional experience may be substituted in lieu of degree.Seven (7) + years of social media communications experienceA passion for social media strategyPrevious experience at consulting/advisory firmsVisual/design and/or paid social media experience
In-depth understanding of social media platforms including Instagram, X, LinkedIn, Facebook, and YouTubeExperience with paid and organic social media content and campaigns across platformsOutstanding writing and content development skills, with the ability to adapt communications to different audiencesDemonstrated project management and organizational skillsStrong interpersonal skills and the ability to effectively communicate and interact with various levels of managementThe ability to work in a fast-paced environment, where innovation and collaboration are necessary, and accountability is expectedThe ability to work effectively under pressure and make decisions independentlySEO, marketing automation, and lead nurturing experienceStrong knowledge of the Microsoft Office suite including PowerPoint and Excel.Social media tools and vendor experience preferred, including Sprout, Canva, Figma, Google analytics, and social media publishing/monitoring/analytics solutionsHighly motivated with a strong work ethic and positive attitudeWhat Would Be Nice To Have:
This role is expected to be an excellent social media strategist who can manage multiple organic and paid projects at a time. People with experience in consulting or other B2B companies that have proven success in building a social media strategy and managing social media campaigns are preferred, as this role will support corporate messages, broad service areas, and aligned campaigns for multiple public and private sector audiences the brand serves across the Defense & Security, Energy, Sustainability, and Infrastructure, Financial Service, and Health industries.
The annual salary range for this position is $100,200.00-$150,200.00. Compensation decisions depend on a wide range of factors, including but not limited to skill sets, experience and training, security clearances, licensure and certifications, and other business and organizational needs.
What We Offer:
Guidehouse offers a comprehensive, total rewards package that includes competitive compensation and a flexible benefits package that reflects our commitment to creating a diverse and supportive workplace.
Benefits include:
Medical, Rx, Dental & Vision InsurancePersonal and Family Sick Time & Company Paid HolidaysPosition may be eligible for a discretionary variable incentive bonusParental Leave and Adoption Assistance401(k) Retirement PlanBasic Life & Supplemental LifeHealth Savings Account, Dental/Vision & Dependent Care Flexible Spending AccountsShort-Term & Long-Term DisabilityStudent Loan PayDownTuition Reimbursement, Personal Development & Learning OpportunitiesSkills Development & CertificationsEmployee Referral ProgramCorporate Sponsored Events & Community OutreachEmergency Back-Up Childcare ProgramMobility Stipend
About GuidehouseGuidehouse is an Equal Employment Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, citizenship status, military status, protected veteran status, religion, creed, physical or mental disability, medical condition, marital status, sex, sexual orientation, gender, gender identity or expression, age, genetic information, or any other basis protected by law, ordinance, or regulation.
Guidehouse will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law or ordinance including the Fair Chance Ordinance of Los Angeles and San Francisco.
If you have visited our website for information about employment opportunities, or to apply for a position, and you require an accommodation, please contact Guidehouse Recruiting at [redacted] or via email at RecruitingA[redacted]. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodation.
Guidehouse does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of Guidehouse and Guidehouse will not be obligated to pay a placement fee.