Sales Marketing Specialist
Cumulus Media - Atlanta, Georgia, United States, 30383![Cumulus Media](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Cumulus Media
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Overview
Cumulus Media (NASDAQ: CMLS)
is an audio-first media company delivering premium content to over a quarter billion people every month - wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 401 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainmentprogramming from iconic brands including the NFL, the NCAA, the Masters, the AP, the Academy of Country Music Awards, and many other world-class partners across more than 9,800 affiliated stations through Westwood One, the largest audio network in America;and inspires listeners through the Cumulus Podcast Network, a networkof smart, entertaining and thought-provoking original podcasts delivering more than 2.4 billion annual downloads. Cumulus Media provides advertisers with personal connections, local impact and national reachthrough broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live eventexperiences. For more information visit
www.cumulusmedia.com.
Cumulus Media | (Atlanta, GA) is seeking a full-time, 100% remote
Sales Marketing Specialist
to join the Corporate Marketing team. This role will have a strong focus on digital marketing services and will provide product positioning and marketing strategy support for the Company’s local sales teams. The role reports directly to the SVP of Corporate Communications & Marketing and collaborates with sales and business unit leaders.
Key Responsibilities :Develop compelling, customizable sales materials such as presentation templates, sales sheets, leave-behinds, etc. to support the sales teams across 85 markets in selling audio advertising and digital marketing servicesCreate ready-to-use support materials like case studies, testimonials, one-sheets, etc. for both sellers and for the organization’s public-facing websiteCollaborate with internal and external stakeholders to support product positioning, value proposition creation, and overall product marketing strategies for the organization’s portfolio of radio stations and digital marketing servicesEstablish additional resources to educate sellers on our products and strategies - training materials, best practices, FAQs, etc.Maintain a comprehensive collection of the organization’s internal and external sales materials and keep content up-to-date and easy to findDisseminate updated marketing materials to ensure all teams are aware of and have access to the most up-to-date materials, templates, and go-to-market strategiesReport on the usage and impact of sales collateral, using data to enhance quality and effectivenessJob Requirements:
Key Qualifications :
3+ years of experience in marketing, preferably within digital marketing and traditional advertising industries; bachelor’s degree in marketing or a related field preferredAbility to translate complex concepts into clear, compelling sales and marketing materials with a proven track record in creating high-quality marketing materials and sales collateralA strong understanding of how to position client benefits effectively in marketing materials to highlight the value and impact of products and servicesA thorough knowledge of digital marketing servicesA deep understanding of B2B/B2C marketing and sales techniquesExcellent written and verbal communication skillsDetail-oriented with a strong eye for quality and consistencyAdaptable and open to feedback, with a continuous improvement mindsetThe ability to multitask, prioritize, and successfully meet multiple deadlines at once while maintaining a high attention to detailBonus Points:
Strong design and content creation skills, with proficiency in graphic design software (e.g., Adobe Creative Suite)Experience within the audio industryWhat we offer:
Competitive compensation packageProfessional growth and career opportunitiesFocused, responsible, and collaborative work environment with the ability to ask, “what if” and try innovative solutionsMedical, Dental & VisionInsurance coverage401K with company matchPaid Vacation, Sick & Holiday time offParental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
For immediate consideration, please visit
https://cumulusmedia.jobs.net/
For more information about CUMULUS MEDIA, visit our website at:
https://www.cumulusmedia.com/
CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).
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