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What you'll do at

Position Summary...

As a Manager, Social Content Strategy on the Brand Social team, you will play a crucial role in executing the social strategy, specifically supporting our Walmart Fashion handles across social media. In this role, you'll grow brand awareness & drive brand fandom through engaging & inspiring content that makes social users say "Okayyy Walmart!" You'll be responsible for developing strategies to support key business priorities, crafting a data-driven brief to bring content to life & reviewing the content's performance with cross-functional teams to identify optimization opportunities.

Your work will enable us to make true cultural connections between social communities & the Walmart brand through creative & entertaining storytelling that shows how Walmart delivers on its "Save money. Live better" ethos. You'll also be part of a dynamic team of social media experts focused on delivering impactful business outcomes and breakthrough customer experiences. You will report to the Senior Director, Digital Media.

What you'll do...

• Creating social strategies for key product launches, brand & seasonal campaigns, celebrity collaborations/partnerships, events, and social trend reactive work
• Planning and executing social content and campaigns for @walmartfashion
• Collaborating closely with cross-functional partners to unearth growth opportunities & marketing activation synergies
• Partnering with the Walmart Creative Studio internal creative team & other agency partners to brief in, approve concepts & executions for social content
• Analyzing social data reporting & performance against established KPIs/benchmarks to identify insights that inform optimization recommendations
• Connecting with social platform partners & social industry news to stay on the pulse of new feature opportunities we can leverage first
• Championing the Walmart customer in everything you do

What you'll bring:

• A proven track record of executing social media campaigns at the speed of social
• Experience in and/or proven passion and eye for all things fashion - style, beauty, & home décor - and a keen ability to use that to create engaging content for our style-savvy audiences
• A desire to create meaningful content that shines a light on Walmart's growing fashion assortment
• Experience in leading project work and execution, working cross-functionally with different teams to successfully inspire creativity & innovative thinking
• A deep knowledge of today's social media environment, including platform details, current trends, and tools, as well as a keen interest in discussing popular culture.
• A passion for pushing the horizons of how social media shapes culture

Minimum Qualifications:

• Bachelor's degree in Marketing, Business, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.
• 4+ years of experience managing social media campaigns
• Proficiency with social media management tools such as Sprinklr, Hootsuite, Sprout Social, Meltwater
• Data-driven mindset with experience in measuring & communicating social media performance metrics & how it contributes to larger business goals
• Strong sense of ownership and accountability with the ability to lead projects and be a self-starter

About Walmart Marketing

Named Ad Age's Marketer of the Year in 2022, at Walmart you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.

Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company.

We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.

Equal Opportunity Employer

Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

Hoboken, New Jersey US-10279:The annual salary range for this position is $96,000.00-$186,000.00

Bentonville, Arkansas US-09401:The annual salary range for this position is $80,000.00-$155,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include:

- Stock

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Marketing, Business, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Digital marketing (for example, affiliate marketing, display advertising), Working with a cross-functional team

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

About Walmart

At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?

Walmart Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing unique styles, experiences, identities, abilities, ideas and opinions- while welcoming all people.