Content Specialist Job at Sparks Group in Herndon
Sparks Group - Herndon, VA, United States, 22070
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Overview
Content Specialist Job Summary:
We are looking for a Content Specialist to join the Communications department of a well-known manufacturer with an office in Herndon, VA. This will be a long-term, hybrid contract position requiring you to work onsite in Herndon 2-3 days per week. In this role, you’ll support the execution of the company’s internal content strategy across multiple channels, helping to ensure consistent, engaging, and brand-aligned messaging. Reporting to the Head of Content, the role helps drive employee engagement, reinforces the company’s values, and supports communications efforts that promote internal brand relevance and pride in the company’s mission.
Content Specialist Responsibilities:
- Create, edit and distribute internal communications including newsletters, announcements and updates.
- Create and maintain communications content for intranet, website, digital posters and internal video.
- Assist in the development of reports, presentations, and communication materials for both internal and external stakeholders.
- Monitor digital communications tools and metrics to assess engagement, reach, and effectiveness, compile insights into actionable reports and recommendations.
- Support the production of videos and multimedia content, integrating emerging formats to enhance storytelling and audience impact.
- Lead the execution of graphic design and photography projects using Adobe Creative Suite, ensuring visual consistency and brand alignment.
- Coordinate with agencies and/or external vendors to support visual content production and ensure brand consistency.
- Edit, refine, and organize communications materials (e.g., presentations, one-pagers, infographics, invitations) to ensure clarity, visual appeal, and alignment with company messaging and brand identity.
- Assist with partner and stakeholder requests such as logo usage, press release reviews, image requests, etc.
- Collaborate with cross-functional teams to gather information, provide communications guidance, and ensure message consistency across channels.
- Support employee events and milestones by providing engaging photography and graphics that promote a safe, positive and productive working environment.
- Work with diverse stakeholders to create engaging content for internal audiences that supports top site objectives and promotes company’s values.
- Ensure all communications materials reflect company’s brand identity, tone, and voice.
- Contribute to the planning and execution of events, including live streams, press announcements, and community engagement initiatives.
Content Specialist Qualifications:
- 2+ years of experience in internal communications, corporate communications, or a related field.
- Experience creating content across multiple formats (written, visual, digital) and channels (intranet, email, social, signage).
- Bachelor’s degree in Communications, Marketing, Journalism, Public Relations, or a related field.
- Strong writing and editing skills with a keen eye for detail, grammar, and tone consistency.
- Basic graphic design and photo editing capabilities (e.g., Adobe Creative Suite) and familiarity with brand identity principles.
- Comfortable managing multiple tasks and deadlines in a fast-paced, collaborative environment.
- Proactive, organized, and able to follow established brand and content guidelines with precision.
- Familiarity with digital platforms such as intranet systems, content management tools, and internal communications tools.
- Analytical mindset with the ability to track content performance and engagement indicators.
- Strong interpersonal skills and the ability to collaborate effectively with colleagues across departments and levels.
- Fluent in English (written and spoken)
- 10-15% domestic and International travel required.