Associate Director II - Marketing - 3 Yr Only Position
Granite School District - Salt Lake City, Utah, United States, 84106
Work at Granite School District
Overview
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Overview
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application. JobID: 21155 Position Type:
Administration Date Posted:
3/4/2025 Location:
Communication Office Date Available:
07/01/2025 Closing Date:
03/10/2025 3 Year Only Position Job Title: Associate Director II - Marketing Department/Location: Communications Department Salary Schedule: Administrative Lane Placement Schedule DA-DD Contract Length: 12 months (243 days) FLSA Classification: Exempt - Professional To perform this job successfully, an individual must be able to perform each essential function satisfactorily, with or without reasonable accommodations. The requirements listed below are representative of the knowledge, skills, training, education, responsibilities, abilities; the machines, tools and equipment used; background; and any licenses or certifications required. Regular attendance and timeliness is an essential job function to perform the essential duties and responsibilities of the position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position. Job Summary The Marketing Associate Director will be responsible for working with schools on developing and executing marketing strategies to promote the schools’ programs, events, and overall brand image to parents, students, community members, and potential families. This position will work with schools on utilizing various communication channels like social media, website content, print materials, and public relations to enhance enrollment and positive perception of the school and district. The Marketing AD will oversee district-wide community engagement initiatives and work to connect the branding/marketing plans of schools to learning and district initiatives. This position will be on a three-year only contract from 7/1/2025 - 6/30/2028 with no expectation of continued employment after the completion of three years. Essential Functions
Works collaboratively with the other Associate Directors, Benefits Manager, and the secretaries in the Human Resources office. Works closely with various employee associations. Serves as a resource to principals and supervisors on school marketing. Work with schools on writing newsletters, social media posts, brochures, and other marketing materials highlighting school/district achievements, upcoming events, and important information. Assist with the creation of professional content for the school/district social media platforms. Produce brochures and marketing information as needed. Assist the department in marketing the district programs and local schools to the public. Write, review and edit District information/publications that are distributed to internal and/or external audiences. Collaborate with graphic designers to develop visually appealing marketing materials. Work with schools to build and execute social media strategy. Track key metrics and analyze data to measure the effectiveness of marketing campaigns. Stay up to date with the latest social media trends and best practices. Perform other duties as assigned. Knowledge, Skills, and Abilities
Excellent writing and communication skills. Proficiency in digital marketing tools. Strong understanding of social media platforms and best practices. Ability to analyze data and generate reports. Strong organizational and project management skills. Knowledge of local community and education landscape. Required Training and Education
Master’s degree in Communications, Public Relations, or related field preferred. Two years previous experience in marketing, media relations, or communications preferred. School administrative experience preferred. Equipment Use standard office equipment such as personal computers, printer, copier, and telephone. Travel Requirements Travel to school district buildings and professional meetings as required. Working Environment Standard office conditions. Mental pressure from the frequency of emergency situations, frequent interruptions from telephone and patron walk-ins, deadlines with meetings, reports, pay requests, etc. Physical Demands Requires the ability to sit, stand, walk, stoop, kneel, crouch or crawl. Ability to reach with hands and arms, use hands to finger, handle or feel objects. Ability to talk or hear. Vision abilities include close vision, distance vision, color vision and ability to focus. Physical demands require moving and lifting supplies, equipment, etc. up to 25 pounds and occasionally lift and/or move up to 50 pounds. Note:
The above description is illustrative of tasks and responsibilities. It is not meant to be all inclusive of every task or responsibility.
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