Shutterfly
Partner Marketing Specialist II
Shutterfly - San Francisco, California, United States, 94199
Work at Shutterfly
Overview
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Overview
At Shutterfly, we make life’s experiences unforgettable. We believe there is extraordinary power in self-expression. That’s why our family of brands helps customers create products and capture moments that reflect who they uniquely are.
Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunity The Partner Marketing Specialist will play an important role in managing partnerships that drive brand awareness, new customer acquisition, and revenue for the Shutterfly brands. She/he will manage the day-to-day relationships with brand partners, develop marketing plans, launch partnership campaigns, analyze results, and report on performance. This role requires close collaboration with internal teams, including Business Development, Creative, Promotions, Growth Analytics, Finance, and Accounting. Responsibilities
Develop marketing and promotional plans with assigned partners and create quarterly forecasts at the campaign and partner level. Execute partner campaigns from brief to deployment, including project management, overseeing creative development, and campaign testing. Write cohesive and organized creative briefs and lead creative kick-off meetings. Monitor active partner campaigns and provide weekly updates on performance and budget pacing to the management team. Manage the day-to-day relationship with partners through regular calls and business reviews. Work with partners to understand business objectives, customer experience, review campaign performance, and identify opportunities for growth. Analyze campaign results, develop insights, and share learnings in quarterly post-mortem meetings with key cross-functional teams. Manage budget including opening purchase orders and assisting Accounting with the monthly close. Ad hoc projects as assigned. Qualifications
Required Bachelor’s degree Minimum of 3 years’ experience in a relevant consumer marketing role including partner marketing, digital marketing, email marketing, growth marketing, or performance marketing. Drives for results with a sense of urgency. Self-starter with the ability to problem-solve and navigate through ambiguity. Detail-oriented with the ability to manage multiple projects and meet deadlines. Solid understanding of creative development for email, print, landing page, and/or mobile marketing. Excellent communication skills including verbal, written, and presentation. Intermediate skills in Excel, Power BI, and PowerPoint. Preferred Strong relationship management skills. Experience with basic forecasting models. Experience calculating KPIs, including conversion rates, LTV, CAC, ROI, ROAS. Excellent analytical skills; able to glean insights from data. Locations Shutterfly is committed to a “hybrid” work model with a balance between remote work and in-person collaboration. As such, you should be located proximate to one of our primary offices: San Francisco Bay Area and Minneapolis MN. About Shutterfly Committed to making all of life’s experiences unforgettable, today Shutterfly is a leading digital retailer and manufacturing platform for photography and personalized products, with ambition to become the world’s leading marketplace of design-centric, personalized products that foster one’s self-expression. At Shutterfly, we value people who: Own it
, by delivering on their commitments and taking responsibility to go above and beyond any defined role; Zoom out
, to see the big picture and don’t let silos get in the way of the success of our customers, communities, or company; Move fearlessly
, and quickly without sacrificing quality in seizing opportunities and tackling challenges; Explore new angles
, through hunger and curiosity, welcoming change, seeking improvement, learning equally from success and failure; Embrace differences
, foster an environment where all voices are heard, ensuring others feel respected, supported, and appreciated. Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it’s the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications, without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or other characteristic covered by law. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site. This position will accept applications on an ongoing basis until filled. The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed and may not be applicable to other locations. California: [$61,500-$86,500] This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at https://shutterflyinc.com/benefits/.
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Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunity The Partner Marketing Specialist will play an important role in managing partnerships that drive brand awareness, new customer acquisition, and revenue for the Shutterfly brands. She/he will manage the day-to-day relationships with brand partners, develop marketing plans, launch partnership campaigns, analyze results, and report on performance. This role requires close collaboration with internal teams, including Business Development, Creative, Promotions, Growth Analytics, Finance, and Accounting. Responsibilities
Develop marketing and promotional plans with assigned partners and create quarterly forecasts at the campaign and partner level. Execute partner campaigns from brief to deployment, including project management, overseeing creative development, and campaign testing. Write cohesive and organized creative briefs and lead creative kick-off meetings. Monitor active partner campaigns and provide weekly updates on performance and budget pacing to the management team. Manage the day-to-day relationship with partners through regular calls and business reviews. Work with partners to understand business objectives, customer experience, review campaign performance, and identify opportunities for growth. Analyze campaign results, develop insights, and share learnings in quarterly post-mortem meetings with key cross-functional teams. Manage budget including opening purchase orders and assisting Accounting with the monthly close. Ad hoc projects as assigned. Qualifications
Required Bachelor’s degree Minimum of 3 years’ experience in a relevant consumer marketing role including partner marketing, digital marketing, email marketing, growth marketing, or performance marketing. Drives for results with a sense of urgency. Self-starter with the ability to problem-solve and navigate through ambiguity. Detail-oriented with the ability to manage multiple projects and meet deadlines. Solid understanding of creative development for email, print, landing page, and/or mobile marketing. Excellent communication skills including verbal, written, and presentation. Intermediate skills in Excel, Power BI, and PowerPoint. Preferred Strong relationship management skills. Experience with basic forecasting models. Experience calculating KPIs, including conversion rates, LTV, CAC, ROI, ROAS. Excellent analytical skills; able to glean insights from data. Locations Shutterfly is committed to a “hybrid” work model with a balance between remote work and in-person collaboration. As such, you should be located proximate to one of our primary offices: San Francisco Bay Area and Minneapolis MN. About Shutterfly Committed to making all of life’s experiences unforgettable, today Shutterfly is a leading digital retailer and manufacturing platform for photography and personalized products, with ambition to become the world’s leading marketplace of design-centric, personalized products that foster one’s self-expression. At Shutterfly, we value people who: Own it
, by delivering on their commitments and taking responsibility to go above and beyond any defined role; Zoom out
, to see the big picture and don’t let silos get in the way of the success of our customers, communities, or company; Move fearlessly
, and quickly without sacrificing quality in seizing opportunities and tackling challenges; Explore new angles
, through hunger and curiosity, welcoming change, seeking improvement, learning equally from success and failure; Embrace differences
, foster an environment where all voices are heard, ensuring others feel respected, supported, and appreciated. Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it’s the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications, without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or other characteristic covered by law. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site. This position will accept applications on an ongoing basis until filled. The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed and may not be applicable to other locations. California: [$61,500-$86,500] This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at https://shutterflyinc.com/benefits/.
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