Social Content Creator Job at Tbwa Chiat/Day Inc in Grand Rapids
Tbwa Chiat/Day Inc - Grand Rapids, MI, United States, 49528
Work at Tbwa Chiat/Day Inc
Overview
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Overview
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Social Content Creator
Location: Grand Rapids, MI – Hybrid/Onsite (2-3x/week)
About the role:
OLIVER is partnering with BISSELL to build an in-house agency that will drive creative excellence and brand engagement across digital and social channels. As a Social Content Creator, you will be at the forefront of content creation, producing compelling images, videos, and reactive content that elevates BISSELL’s brand presence and excites audiences. This role requires a keen eye for visual storytelling, an understanding of platform-specific best practices, and the ability to concept and execute high-impact social content. You will collaborate with a team of creatives, ensuring that all assets align with our client’s brand guidelines and marketing objectives. Additionally, you will have the opportunity to explore and leverage GenAI tools to enhance efficiency, ideation, and content innovation. If you thrive in a fast-paced, highly collaborative environment and have a passion for social-first creative, this is the role for you!
What you will be doing:
- Concept and produce high-quality static and motion-based social content in collaboration with the social team.
- Act as the visual lead, ensuring consistency and creativity across digital assets.
- Develop reactive content that capitalizes on cultural trends, ensuring timely and relevant brand engagement.
- Work on multiple projects simultaneously, maintaining fast-paced execution and high creative standards.
- Adapt and optimize assets according to social media best practices, ensuring performance-driven design.
- Accept and apply feedback in a highly collaborative creative environment.
- Pitch creative content ideas that align with marketing objectives and brand storytelling.
- Manage and prepare final files to comply with correct output specifications and platform requirements.
- Stay ahead of social media trends and emerging creative tools, including GenAI solutions, to drive innovation in content development.
What you need to be great in this role:
- 4+ years of experience in digital design/social content creation within an advertising, branding, or in-house agency.
- Strong ideation and conceptual skills, reflected in a portfolio showcasing social-first creative.
- Deep knowledge of social media platform executions and best practices.
- Understanding of motion graphics, video editing, and digital design principles.
- Strong knowledge of typography, layout, and composition for digital assets.
- Basic retouching skills and ability to refine final creative output.
- Experience with GenAI tools (ChatGPT, Midjourney, Adobe Firefly, Jasper) and an understanding of how to integrate them into the creative process.
- Interest in emerging AI-powered content creation techniques to enhance workflow and drive innovative execution.
- Confident communicator who can present ideas and receive feedback effectively.
- Highly organized, detail-oriented, and capable of working under tight deadlines.
Why Join OLIVER?
This is more than just a content creation role—it’s an opportunity to be part of a cutting-edge in-house agency, working on high-impact, social-first creative. You’ll collaborate with a world-class creative team, crafting engaging digital content while exploring innovative tools, including GenAI, to push the boundaries of modern content creation. If you’re passionate about digital storytelling, let’s create something extraordinary together!
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