Marketing Director, Stock Plan and Executive Services
Empower Retirement - Greenwood Village, Colorado, United States
Work at Empower Retirement
Overview
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Overview
What you will do: Identify key provider selection priorities for plan sponsors/benefits and compensation executive decision makers, advisors and consultants Partner closely with Product Development, Sales, and Service teams for opportunities to innovate and evolve the product offer Gather marketplace feedback and insights; respond efficiently to requests or ideas that can drive results Establish a market-leading narrative, value proposition, and messaging, including connection to thought leadership content, and integrate into workplace sales story Effectively partner with participant marketing team and personal wealth team to develop a campaign calendar that integrates with other workplace campaign touchpoints For stock plan services: develop plan participant campaign/education calendar(s), with messaging and CTA based on key milestones such as plan eligibility, enrollment, award vesting, etc. For executive services: create enrollment and education programs that reflect a concierge level of support, in partnership with personal wealth advisors Integrate personalized campaigns into Empower's sophisticated multi-channel campaign engine Create compelling packaging programs with a focus on digital execution Seek and interpret data analytics and develop case studies to validate results and support sales Develop sophisticated, cost-effective multi-media selling systems; train sales teams on their effective use Measure effectiveness across a variety of dimensions to continuously refine prospect and participant engagement Evaluate and manage return on marketing investment
What you will bring: 12+ years of product/marketing management, preferably in retirement services, executive benefits, or related financial services Understanding of competitive marketplace Familiarity with the latest marketing trends and technologies Strategic planning skills Excellent written and verbal communication skills Attention to visual and design elements What will set you apart: Strong research and analytical skills Excellent project management skills Ability to operate effectively in a matrixed environment Innovative and creative mind Please note: the preference for this role is for a hybrid associate based in either our Boston, MA or Greenwood Village, CO office. However, we will consider highly qualified candidates across the US. ***Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.*** What we offer you We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance. Medical, dental, vision and life insurance Retirement savings - 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup Tuition reimbursement up to $5,250/year Business-casual environment that includes the option to wear jeans Generous paid time off upon hire - including a paid time off program plus ten paid company holidays and three floating holidays each calendar year Paid volunteer time - 16 hours per calendar year Leave of absence programs - including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA) Business Resource Groups (BRGs) - internal networks that rally around common interest, experiences and identities such as race, ethnicity, gender, ability, military status and sexual orientation. BRGs play a vital role in educating and engaging our people and advancing our business priorities. Base Salary Range $141,400.00 - $205,075.00
The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer. Equal opportunity employer
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Drug-free workplace We are an equal opportunity employer with a commitment to diversity. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applicants will receive consideration for employment without regard to age (40 and over), race, color, national origin, ancestry, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, religion, physical or mental disability, military or veteran status, genetic information, or any other status protected by applicable state or local law. ***For remote and hybrid positions you will be required to provide reliable high-speed internet with a wired connection as well as a place in your home to work with limited disruption. You must have reliable connectivity from an internet service provider that is fiber, cable or DSL internet. Other necessary computer equipment, will be provided. You may be required to work in the office if you do not have an adequate home work environment and the required internet connection.*** Job Posting End Date at 12:01 am on: 03-01-2025
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