Marketing Manager
arketa - Los Angeles, California, United States, 90079Work at arketa
Overview
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Overview
Negotiate and manage partnerships, joint ventures, and co-marketing initiatives to drive brand awareness and revenue growth, including events and webinars.Oversee the development of high-quality content, including emails, blog posts, whitepapers, videos, webinars, and more, to showcase our thought leadership and educate our target audience.Partner with sales to craft revenue-generating gifting campaigns.Develop and optimize landing pages, lead capture forms, and call-to-action strategies to maximize conversion rates.Develop and execute segmented onboarding series for customers, leading to increased NPS and add-on attach rates.Own targeted weekly partner communications, keeping them up to date on new features, exciting news, and opportunities available for them.Work with customer success team to create engaging webinars that provide value to our partners.Monitor and analyze competitor activities and marketing strategies to identify opportunities for differentiation and innovation.About you
3+ years of proven multi-channel marketing experience within software/SaaS.Experience with email marketing, event planning, and partnerships.Data-driven (including Excel and data analysis skills) to prioritize opportunities and evaluate the performance of campaigns.Ability to work cross-functionally with design, product, and sales.Great at communication and ability to source and build relationships with external agencies.Likes to take risks and challenge the status quo.Experience or passion with wellness studios a big plus.About arketaEverything for your fitness or wellness business. Company Size:
11 - 50 People
Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.Year Founded:
2020Country:
United StatesCompany Status:
Actively Hiring
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