Growth Marketing Lead
Humanly - Seattle, Washington, us, 98127![Humanly](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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Overview
Increase your chances of an interview by reading the following overview of this role before making an application.Growth Marketing Lead Humanly, United StatesDate Posted: 09 Jul, 2022Work Location: Seattle, WA, United StatesSalary Offered: Not SpecifiedJob Type: Full TimeExperience Required: 3+ yearsRemote Work: YesStock Options: NoVacancies: 1 availableHumanly seamlessly brings together people and AI through conversation. Our chat technology screens and schedules candidates for companies with high applicant volume, while our conversation intelligence engine ensures those candidates receive a quality, equitable interview. We empower companies to present their best selves, improving the candidate experience and helping remove bias from the hiring process.As a Y-Combinator (W20) graduate with robust seed funding, we’re excited to bring on new team members who are energized by an entrepreneurial, fast-paced environment with fantastic growth potential. You’ll have a chance to work with an extremely talented group of folks who challenge each other and are focused on making a big impact.We are fully remote and offer flexible working hours, though employees are expected to attend company meetings in the Pacific Standard time zone.About The Role The goal of demand generation marketing is simple — to support customer acquisition growth through conversion analytics and strong brand awareness. You will manage & optimize an omni-channel strategy including website, marketing automation, email, landing pages, in-person and virtual events, paid search, and more. This position offers a great opportunity to gain valuable hands-on experience leading growth marketing for an early stage, B2B SaaS company.The Position
Curate and execute multi-channel, demand generation campaigns by partnering with product, sales, customer service, and founders.Write and design demand generation content (e.g. paid ads, landing pages, emails) for conversion.Each week aggregate marketing data from Google Analytics, HubSpot, Instapage, AdWords, HotJar, and other sources to uncover performance improvements.Collaborate with sales to define qualifications for a sales accepted lead.Create and refine website buyer journey to surface high intent prospects.Present marketing program postmortem reports, insight, and key learnings.Support tracking of team goals and budgets.Your Background
Experience in the following demand generation channels: email marketing, website & landing pages, marketing automation / lead scoring, ABM, paid search.Demonstrated practice of using data and A/B testing to maximize campaign performance and lead conversions.Confidence in copywriting (not editorial blog writing) and the curiosity to learn how language drives conversion.Real-life usage experience with Google Analytics, HubSpot, WordPress, SEMRush, and landing page software.Thrive in the ambiguity of start-up culture.You will succeed if you are proactive, take initiative, & continuously get work done.About Humanly Humanly automates candidate screening for companies with high applicant volume.Company Size:
11 - 50 PeopleYear Founded:
Not SpecifiedCountry:
United StatesCompany Status:
Actively Hiring
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