Director of Digital Marketing
Lifester Corporation - New Canaan, Connecticut, us, 06840
Work at Lifester Corporation
Overview
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Overview
Primary Duties and Responsibilities:
Marketing Automation
Salesforce CRM customization and integration
SEO, SEM and Google Adwords knowledge
Hootsuite, social media advertising
Guest blogging and press release creation
Adobe Photoshop or general design knowledge
Compensation Package:
$50,000 to $75,000
Salary commensurate with experience
Subsidized benefits package
Requirements:
Bachelor’s degree;
3-5 years of relevant work experience in digital marketing
3-5 years hands-on, demonstrable experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (Act-on highly preferred), with knowledge of how cross-platform integrations impact data flows and campaign enablement.
Excellent written and verbal communication skills and ability to interact with all levels of businesses and technical resources.
Exceptional interpersonal and sales skills, proactive working style and extremely organized.
Strong attention to detail, accuracy, follow-up, and deadline a must.