Director, Marketing, Breast Cancer
Arvinas - New Haven, Connecticut, us, 06540Work at Arvinas
Overview
- Apply
Overview
#TeamArvinas is made up of approximately 450 passionate and curious employees, whose diverse thoughts and perspectives are highly valued. Arvinas employees embrace the freedom to pursue innovation, think creatively, and give back. They are driven by the company’s values and mission – to improve the lives of patients with serious diseases by pioneering therapies created with our revolutionary PROTAC® protein degradation platform. We’re really excited about the work we’re doing inside and outside of Arvinas, and think you will be, too. But don’t just take our word for it – learn more about life at Arvinas and what employees have to say .
For more information, please visit www.arvinas.com .
Position Summary
The Director of Marketing is accountable for developing and implementing, in collaboration with the Marketing team, strategies that maximize the commercial value of vepdegestrant (ARV-471) in breast cancer. This includes establishing launch capabilities for Arvinas’ first commercial product and implementing branded HCP tactics to drive awareness, trial and appropriate usage of vepdegestrant. The Director of Marketing must work alongside commercial peers from Arvinas and our alliance partner in a collaborative manner to drive launch readiness in a compliant manner that ensures a successful launch.
This position reports to the Senior Director of Breast Cancer Marketing and can be located at our headquarters in New Haven, CT or work remotely from a location within the U.S.
Principal Responsibilities
Key responsibilities of this role include, but are not limited to:
Develop, in collaboration with Commercial and Alliance colleagues, an HCP marketing strategy that is rooted in customer insights and identifies impactful opportunities which underpin the brand strategic imperatives
Develop and implement an HCP marketing tactical plan that that is aligned to the brand strategy and drives customer awareness, trial and appropriate adoption of vepdegestrant in breast cancer
Help build and implement the vepdegestrant speaker bureau including operations, content, roll-out, training and ongoing management in partnership with operations and sales
Plan and execute advisory boards to generate insights necessary to inform the HCP brand strategy
Plan and execute Congress activities and KOL engagement to drive applicable marketing awareness and advocacy campaigns to support launch strategy
Lead budget and vendor management to ensure timely and fiscally responsible project execution
Partner with the Digital Marketing lead to develop a robust omni-channel HCP marketing strategy; develop and implement media plan
Partner with Market Access colleagues to develop and implement a targeted GPO marketing strategy and tactical plan, aligned with overall brand strategy
Collaborate effectively with cross-functional partners, including sales, sales training, corporate affairs, medical affairs, market access, regulatory, analytics, operations, among others.
Qualifications
10+ years of bio/pharmaceutical experience required
3-5 years of marketing experience in either global, regional or country level roles
U.S. launch experience with a new product or indication preferred
Oncology experience is preferred
Sales experience is a plus
Experience working in alliances/partnerships is a plus
Candidates must have strong analytical, communication and leadership skills
Ability to travel as required for conferences and internal meetings up to 20%
Candidates must be flexible, have an entrepreneurial spirit, possess a positive mindset, be a self-starter, work with a high sense of urgency, and excel at collaboration with peers
Education
Bachelor's Degree required
MBA or other advanced degree is a plus
#LI-Remote
Arvinas is proud to offer a competitive package of base and incentive compensation as well as a comprehensive benefits program designed to support the health, wellness and financial security of our employees and their families. Benefits include group medical, vision and dental coverage, group and supplemental life insurance, and much more. To learn more about Arvinas, please visit www.arvinas.com
Arvinas is an Equal Opportunity Employer