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Content Summary: Digital and Social Media Strategist (Vernon Hills, IL) at Vernon Hills, for The Mom Project

Digital and Social Media Strategist (Vernon Hills, IL)

Posted 9 days ago • 14 applicants • Be one of the first to apply!

Rust-Oleum - Industrial & Manufacturing company

Salary: $80,000 - $110,000/year (Exact compensation may vary based on skills, experience, and location.)

40 hrs/wk | Permanent (w2) | Travel not required

JOB PURPOSE:

As our Digital and Social Media Strategist, Manager you will generate awareness and drive growth for the brand by developing and implementing social media and digital marketing strategies, advertising campaigns, and always-on content plans. This role is a hybrid setup with 3 days onsite and 2 days remote at our Vernon Hills, IL office.

RESPONSIBILITIES:

• Embedded member of the brand team regularly attending and actively participating in key meetings; executing and reporting on tactics to support brand priorities.
• Responsible for defining, selling in, and implementing an organic social channel strategy and always-on content plan to drive follower growth and brand engagement.
• Oversees social media content planning, production, publishing, and community management for all social platforms including but not limited to Facebook, YouTube, Instagram, Pinterest, and TikTok.
• Collaborates with videographer/photographer and copywriter to create engaging social media content supporting key growth objectives for the brand.
• Communicates monthly production plans and content calendars to internal stakeholders.
• Proactively seeks out low-risk, high-impact opportunities to surprise and delight consumers on behalf of the brand.
• Collaborates with internal teams to support sponsorship programs, events, and ad campaigns based on business objectives.
• Conducts social listening exercises, analyzes content performance, and regularly prepares reports on trends, insights, and opportunities.
• Manages, mentors, and develops two direct reports.

REQUIREMENTS:

• Bachelor’s Degree in Communications, Public Relations, or related field.
• 3+ years of social media experience in an agency or corporate environment (consumer goods experience preferred).
• Proven experience using social media channels, tools, techniques, and best practices for business.
• Experience with Sprinklr or other social media management platforms is a plus.
• Demonstrated ability to proactively identify, understand, and communicate significant opportunities, findings, issues, or concerns.
• Experience analyzing social analytics and listening data.
• Working knowledge of web, search, and social analytics tools; experience with Google Analytics, Facebook Insights, or Pinterest Analytics a plus.
• Proficient in Microsoft Office programs.
• Excellent writing and digital research skills.
• Proactive, go-getter attitude; able to juggle daily responsibilities with multiple projects and deliverables on tight timelines.
• Strong personal, communication, and time-management skills.
• Resourceful, self-starter with the ability to work independently.

BENEFITS:

After 30 days of employment, you will be eligible for a benefits package that includes medical, dental, life, disability, and business travel insurance, flexible spending accounts, EAP, stock purchases, and vacation/sick days/parental leave. We also offer a 401(k) plan after three months of employment. Rust-Oleum offers 9 paid holidays and one floating holiday per year. You are also eligible to earn three weeks of vacation on an annualized basis.

Rust-Oleum is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class.

All applicants applying for U.S. job openings must be legally authorized to work in the United States and are required to have U.S. residency at the time of application.

If you are a person with a disability needing assistance with the application, or at any point in the hiring process, please contact us at support@themomproject.com.

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