Apex Tool Group, LLC
Sr. Manager, Product Marketing
Apex Tool Group, LLC - Apex, North Carolina, United States, 27502
Work at Apex Tool Group, LLC
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Overview
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Sr. Manager, Product Marketing
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Sr. Manager, Product Marketing
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Apex Tool Group, LLC Apex Tool Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
The Blueprint (Role Profile)
Reporting to the Senior Director of Product Management, the Sr Manager role manages the Cutting and Gripping Tools Category. Primary responsibilities include building revenue and profitability through increased distribution/penetration and user demand. This Sr Manager will lead innovation, product portfolio management and pricing management and define strategies and priorities. The Senior Manager will lead a team of two Product Managers and is responsible for coaching and developing their skills. This position will be based in our Apex, NC office.
Come build your future with us!
The Build (Responsibilities)
Directly manages 2 Product Managers, assigning projects and providing feedback to build competency. Manages the ‘day-to-day’ operations of the Cutting and Gripping Tool category &/or product lines. Draws conclusions from external data and trends, including macroeconomic data, market and category trends, competitive information, customer insights, as well as formal and informal research. Links research findings to other insights and data to recommend conclusions and inform strategies and plans. Recommends category &/or product line long-term vision, strategies and 3-5 year financial targets. Proposes annual plans to deliver brand and business objectives for category &/or product lines. Proposes category &/or product line innovation strategy, including role of sustaining and breakthrough innovation, new categories, and new market spaces. Provides input into global product portfolio plan, including categories to enter, exit and maintain, based on insights, analytics and trends. Defines go-to-market launch plan and programming for new products. Works with Channel Management to incorporate category &/or product line priorities into annual channel and customer plans. Recommends distribution/penetration goals for annual plans and new product launches. Monitors results vs targets and makes recommendations for plan adjustments. Collaborates with Brand Activation to develop activation plans to support category &/or product line priorities. Measures ROI for marketing initiatives and recommends implications for strategies and plans. Provides input into annual base and stretch revenue, gross margin, and OI targets for category &/or product lines. Works with Sourcing and Supply Chain to identify productivity initiatives and assess make vs buy choices Recommends SKU’s to be eliminated through SKU rationalization process.
The Toolbox (Qualifications)
Four-year college/university degree is required. 7-10 years of marketing and/or general management experience with consumer goods, durable, or professional products companies. Prior work experience that showcases a progressive increase in size and scope of responsibility. Proven capability to manage the lifecycle of a complex product portfolio while reducing costs, driving productivity, and leading simplification initiatives. Successfully launched new products from concept through commercialization and in-market success. Experience managing and developing direct reports. Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders. Flexibility to travel approximately 25%.
At Apex Tool Group (www.apextoolgroup.com), we build innovation. Each day, our associates strive to find new and exciting ways to help our customers solve their most complex challenges. By harnessing our global resources, unprecedented insights and spirit for service, we build more than just tools for the jobsite – we help build the future.
ATG is a global manufacturer of hand and power tools, tool storage and accessories, chain, and electronic soldering solutions with more than $1.2 billion in annual revenues. Our 6,700 associates around the world have built powerhouse brands like GEARWRENCH, SATA, Crescent, Cleco, Weller and APEX. Our brands are trusted by the professional trades and DIY enthusiasts alike. With our roots dating back to the 1800’s, our tools have driven technological advancements that drive efficiency, speed and safety for customers in a broad range of commercial and consumer markets.
As part of the ATG team, you will move fast, think globally, learn from your colleagues and grow your career. You’ll enjoy competitive benefits, a healthy work/life balance and have opportunities to give back to the communities we serve.
Our six core values - Customers Come First, Integrity in All We Do, Continuous Improvement, Innovation for Growth, Passion to Succeed and Best Talent, One Team - drive our daily decisions. Connect with us on social media to learn more – Facebook, Instagram, LinkedIn and Twitter.
If your goal is to work where finding a better way never ends and your ideas become reality, join us and say #WeBuildATG! Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Manufacturing Referrals increase your chances of interviewing at Apex Tool Group, LLC by 2x Get notified about new Senior Product Marketing Manager jobs in
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Sr. Manager, Product Marketing
role at
Apex Tool Group, LLC 1 day ago Be among the first 25 applicants Join to apply for the
Sr. Manager, Product Marketing
role at
Apex Tool Group, LLC Apex Tool Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
The Blueprint (Role Profile)
Reporting to the Senior Director of Product Management, the Sr Manager role manages the Cutting and Gripping Tools Category. Primary responsibilities include building revenue and profitability through increased distribution/penetration and user demand. This Sr Manager will lead innovation, product portfolio management and pricing management and define strategies and priorities. The Senior Manager will lead a team of two Product Managers and is responsible for coaching and developing their skills. This position will be based in our Apex, NC office.
Come build your future with us!
The Build (Responsibilities)
Directly manages 2 Product Managers, assigning projects and providing feedback to build competency. Manages the ‘day-to-day’ operations of the Cutting and Gripping Tool category &/or product lines. Draws conclusions from external data and trends, including macroeconomic data, market and category trends, competitive information, customer insights, as well as formal and informal research. Links research findings to other insights and data to recommend conclusions and inform strategies and plans. Recommends category &/or product line long-term vision, strategies and 3-5 year financial targets. Proposes annual plans to deliver brand and business objectives for category &/or product lines. Proposes category &/or product line innovation strategy, including role of sustaining and breakthrough innovation, new categories, and new market spaces. Provides input into global product portfolio plan, including categories to enter, exit and maintain, based on insights, analytics and trends. Defines go-to-market launch plan and programming for new products. Works with Channel Management to incorporate category &/or product line priorities into annual channel and customer plans. Recommends distribution/penetration goals for annual plans and new product launches. Monitors results vs targets and makes recommendations for plan adjustments. Collaborates with Brand Activation to develop activation plans to support category &/or product line priorities. Measures ROI for marketing initiatives and recommends implications for strategies and plans. Provides input into annual base and stretch revenue, gross margin, and OI targets for category &/or product lines. Works with Sourcing and Supply Chain to identify productivity initiatives and assess make vs buy choices Recommends SKU’s to be eliminated through SKU rationalization process.
The Toolbox (Qualifications)
Four-year college/university degree is required. 7-10 years of marketing and/or general management experience with consumer goods, durable, or professional products companies. Prior work experience that showcases a progressive increase in size and scope of responsibility. Proven capability to manage the lifecycle of a complex product portfolio while reducing costs, driving productivity, and leading simplification initiatives. Successfully launched new products from concept through commercialization and in-market success. Experience managing and developing direct reports. Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders. Flexibility to travel approximately 25%.
At Apex Tool Group (www.apextoolgroup.com), we build innovation. Each day, our associates strive to find new and exciting ways to help our customers solve their most complex challenges. By harnessing our global resources, unprecedented insights and spirit for service, we build more than just tools for the jobsite – we help build the future.
ATG is a global manufacturer of hand and power tools, tool storage and accessories, chain, and electronic soldering solutions with more than $1.2 billion in annual revenues. Our 6,700 associates around the world have built powerhouse brands like GEARWRENCH, SATA, Crescent, Cleco, Weller and APEX. Our brands are trusted by the professional trades and DIY enthusiasts alike. With our roots dating back to the 1800’s, our tools have driven technological advancements that drive efficiency, speed and safety for customers in a broad range of commercial and consumer markets.
As part of the ATG team, you will move fast, think globally, learn from your colleagues and grow your career. You’ll enjoy competitive benefits, a healthy work/life balance and have opportunities to give back to the communities we serve.
Our six core values - Customers Come First, Integrity in All We Do, Continuous Improvement, Innovation for Growth, Passion to Succeed and Best Talent, One Team - drive our daily decisions. Connect with us on social media to learn more – Facebook, Instagram, LinkedIn and Twitter.
If your goal is to work where finding a better way never ends and your ideas become reality, join us and say #WeBuildATG! Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Manufacturing Referrals increase your chances of interviewing at Apex Tool Group, LLC by 2x Get notified about new Senior Product Marketing Manager jobs in
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#J-18808-Ljbffr