Salem College
Director of Sports Information, Communication, and Marketing
Salem College - Winston Salem, North Carolina, United States, 27104
Work at Salem College
Overview
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Overview
About Salem Academy And College
Salem Academy and College is the oldest continuously operating educational institution for girls and women in the United States. Since 1772, the institution has been dedicated to transforming women’s education. Founded with the mission of making education accessible to all, Salem boasts a rich 253-year history and a proven track record of preparing students to make impactful contributions locally, nationally, and globally through liberal arts education.
Salem Academy is a boarding and day college preparatory school emphasizing interdisciplinary learning through STEAM, wellness, and leadership. Salem College is the nation’s only liberal arts college solely focused on developing future health leaders. It employs over 40 full-time faculty and 150 staff members supporting approximately 500 students, including undergraduates, part-time, and graduate students. In 2023, Salem received a historic $5M anonymous gift to support its health leadership initiatives. Our graduates are committed to fostering a healthier, more equitable world.
Recognized by U.S. News & World Report, Washington Monthly, and the New York Times Magazine, Salem College is a top-ranked liberal arts college nationally, especially for social mobility and economic diversity. In 2023, it was ranked #2 by U.S. News for social mobility and #2 by the New York Times for economic diversity among 286 colleges nationwide.
Located in Winston-Salem, North Carolina, known as the “City of Arts and Innovation,” Winston-Salem offers a vibrant academic and cultural community, with access to mountains, rivers, beaches, and a rich arts scene.
Position Summary Salem College seeks a dynamic, motivated individual for the role of
Director of Sports Information, Communication, and Marketing . This role oversees athletic communications, sports information, and marketing strategies to promote Salem College Athletics, enhance student-athlete visibility, and support the college’s mission.
Essential Duties and Responsibilities
Sports Information:
Serve as the primary media contact for athletic programs.
Manage the Athletics website and team pages with current content.
Create and distribute game recaps, press releases, and features.
Maintain NCAA-sponsored sports statistics and ensure timely reporting.
Coordinate live-streaming and video production for home games.
Serve as official scorer or designate personnel for home events.
Communication and Media Relations:
Develop relationships with media outlets to enhance coverage.
Manage information dissemination via email, media alerts, and social media.
Oversee content creation, graphics, and videos for social platforms.
Marketing and Branding:
Create campaigns to boost attendance, engagement, and community involvement.
Develop branded content aligned with Salem’s mission and athletic vision.
Design promotional materials for events and initiatives.
Collaborate with the College’s Marketing Office for brand consistency.
Administration and Leadership:
Manage the department’s budget responsibly.
Participate in departmental planning and decision-making as part of the leadership team.
Attend home games and travel for postseason events as needed.
Qualifications
Bachelor’s degree in communications, journalism, sports management, marketing, or related field.
1–3 years of relevant experience, preferably at the collegiate level.
Knowledge of NCAA Division III rules.
Excellent communication, writing, and editing skills.
Proficiency with statistical software and website management tools.
Ability to work flexible hours, including evenings and weekends.
Experience with graphic design, video production, and digital marketing preferred.
Work Environment
Office setting with event setup at athletic venues.
Evening and weekend hours during athletic seasons.
Travel required for competitions and professional development.
Physical Functions Responsibilities include sitting, standing, lifting up to 25 pounds, working extended hours at a computer, and working in an office environment. Reasonable accommodations will be provided as needed.
Salem Academy and College is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
For questions, contact Michael Williams, Athletic Director, at
michael.williams@salem.edu .
#J-18808-Ljbffr
Salem Academy is a boarding and day college preparatory school emphasizing interdisciplinary learning through STEAM, wellness, and leadership. Salem College is the nation’s only liberal arts college solely focused on developing future health leaders. It employs over 40 full-time faculty and 150 staff members supporting approximately 500 students, including undergraduates, part-time, and graduate students. In 2023, Salem received a historic $5M anonymous gift to support its health leadership initiatives. Our graduates are committed to fostering a healthier, more equitable world.
Recognized by U.S. News & World Report, Washington Monthly, and the New York Times Magazine, Salem College is a top-ranked liberal arts college nationally, especially for social mobility and economic diversity. In 2023, it was ranked #2 by U.S. News for social mobility and #2 by the New York Times for economic diversity among 286 colleges nationwide.
Located in Winston-Salem, North Carolina, known as the “City of Arts and Innovation,” Winston-Salem offers a vibrant academic and cultural community, with access to mountains, rivers, beaches, and a rich arts scene.
Position Summary Salem College seeks a dynamic, motivated individual for the role of
Director of Sports Information, Communication, and Marketing . This role oversees athletic communications, sports information, and marketing strategies to promote Salem College Athletics, enhance student-athlete visibility, and support the college’s mission.
Essential Duties and Responsibilities
Sports Information:
Serve as the primary media contact for athletic programs.
Manage the Athletics website and team pages with current content.
Create and distribute game recaps, press releases, and features.
Maintain NCAA-sponsored sports statistics and ensure timely reporting.
Coordinate live-streaming and video production for home games.
Serve as official scorer or designate personnel for home events.
Communication and Media Relations:
Develop relationships with media outlets to enhance coverage.
Manage information dissemination via email, media alerts, and social media.
Oversee content creation, graphics, and videos for social platforms.
Marketing and Branding:
Create campaigns to boost attendance, engagement, and community involvement.
Develop branded content aligned with Salem’s mission and athletic vision.
Design promotional materials for events and initiatives.
Collaborate with the College’s Marketing Office for brand consistency.
Administration and Leadership:
Manage the department’s budget responsibly.
Participate in departmental planning and decision-making as part of the leadership team.
Attend home games and travel for postseason events as needed.
Qualifications
Bachelor’s degree in communications, journalism, sports management, marketing, or related field.
1–3 years of relevant experience, preferably at the collegiate level.
Knowledge of NCAA Division III rules.
Excellent communication, writing, and editing skills.
Proficiency with statistical software and website management tools.
Ability to work flexible hours, including evenings and weekends.
Experience with graphic design, video production, and digital marketing preferred.
Work Environment
Office setting with event setup at athletic venues.
Evening and weekend hours during athletic seasons.
Travel required for competitions and professional development.
Physical Functions Responsibilities include sitting, standing, lifting up to 25 pounds, working extended hours at a computer, and working in an office environment. Reasonable accommodations will be provided as needed.
Salem Academy and College is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
For questions, contact Michael Williams, Athletic Director, at
michael.williams@salem.edu .
#J-18808-Ljbffr