Director of Digital Marketing
Franciscan University of Steubenville - Steubenville, Ohio, United States, 43953![Franciscan University of Steubenville](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Franciscan University of Steubenville
Overview
- View job
Overview
Please read the following job description thoroughly to ensure you are the right fit for this role before applying. PRIMARY RESPONSIBILITIES Works with Digital Marketing team to create and execute multi-platform digital marketing campaigns for Admissions, Advancement, Steubenville Conferences, Faith & Reason, School of Spiritual Direction, and other departments and institutes across campus. Directs Digital Marketing team to craft, implement, and assess organic and paid social media strategies and campaigns, including planning and content creation on Instagram, Facebook, YouTube, and LinkedIn, as well as leading and supporting all facets of email marketing and engagement. Builds relationships and meets regularly with internal stakeholders (Admissions, Advancement, Steubenville Conferences, Faith & Reason, School of Spiritual Direction, and other departments and institutes) to collaborate on digital marketing campaigns. Manages advertising budget, serves as project manager, and oversees the branding, promotion, and cross-departmental organization of integrated marketing collateral and content. Manages email databases and tracks, analyses, and generates reports on social media and email marketing and engagement, including organic social media, paid social media campaigns, and Faith & Reason acquisition and engagement. This is not intended to be an all-inclusive list. Additional duties, expectations and responsibilities may be added or changed as needed to meet the University's needs. About our ideal candidate REQUIREMENTS Must understand, support, and embrace the mission of Franciscan University of Steubenville and possess the following: Work Experience 2 to 4 years of experience in project management and creating and implementing digital marketing campaigns. 2 to 4 years of experience creating and establishing professional partnerships, managing relationships and ROI. 2 to 4 years of experience as a data enthusiast, strategist, and analytical thinker. Potential Past Positions include: Director of Communications, Manager or Director of Digital Marketing, Social Media Manager. Competencies Must understand and support the Catholic mission of Franciscan University of Steubenville. Provides exceptional customer service to internal and external audiences, delivering a pleasant collaboration experience. Demonstrates a high level of interpersonal skills, team-focused mentality, great collaborator for gathering creative content and assists with implementing integrated marketing communications plans. Ability to multi-task; strong organizational skills. Strong interpersonal skills, with the ability to develop and coach others; great collaborator; works internally and cross-departmentally.
#J-18808-Ljbffr