Senior Manager, Marketing & Account Strategy
Hearst - New York, New York, us, 10261![Hearst](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Hearst
Overview
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Overview
Why Hearst Magazines
Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper's BAZAAR, Popular Mechanics, and O the Oprah Magazine. We reach more than 150 million people every month in the United States alone.
But we're more than just our magazines. We engage our audience across all mediums and channels - print, digital, video and social - with sophisticated content creation, distribution and data capabilities. We create, package and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.
Your Impact
With a focus on our International Fashion & Luxury accounts, this role will work with a cross-disciplinary team of Hearst salespeople, campaign strategists, content studio professionals, and others to build marketing programs that grow revenue and margins while delivering powerful results for our clients. The Senior Manager will join a team of International Fashion & Luxury marketers who are responsible for the strategy and development of integrated marketing opportunities and programs, and building successful partnerships with salespeople, while also identifying prospects that can be approached proactively with compelling ideas that preempt the RFP process.
Responsibilities
What You'll DoDistill client RFPs into smart and strategic marketing proposalsUse data, insights, and research to build compelling and informed opportunitiesConceptualize and develop partner-specific, cross-platform marketing programs, such as custom content and native executions, experiential activations, and direct marketing digital campaignsEnsure that all work meets the standards of Hearst brands, and all aspects of written, design, and execution are of the highest qualityManage day-today requests from sales/staff/managementManage project budgets and timelinesQualifications
Who You Are
Significant experience in both the strategic and executional aspects of proposal developmentStrong copywriting skillsResourceful; inclination to independently problem-solve before bringing questions to larger groupExperience reading and understanding RFPs and media gridsComfortable working in a fast-changing environment and juggling multiple priorities, and ability to operate in a team cultureStrong written and verbal communication skills, including ability to influence and present to senior executivesAnalytic and strategic thinking skillsPositive, "can-do" attitudeUnderstanding of/interest in Hearst editorial products and the Fashion & Luxury industries are a plusProficiency in Microsoft Office and Keynote, and Google SuiteMinimum 4-5 years of related experience
This role requires the position to be located in New York, NY with an in-office presence of 3 days a week.
The base salary for this role is between $85,000 to $90,000 annually. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
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