Workday
Product Marketing Manager
Workday, Pleasanton, California, United States, 94566
Your work days are brighter here.
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About The Team
Workday’s product marketing team is responsible for deeply understanding and articulating what is different, better, and remarkable about Workday’s offerings. Our team connects the dots across our go-to-market partners and our products and technology partners.
About The Role
We need a results-driven product marketer to join the Workday Experience product marketing team to amplify Workday Experience across user and application experiences. We are looking for someone to bridge the strategy and execution of programs that will position, evangelize, and educate the broader market about the power of Workday’s UI/UX.
Responsibilities
Workday Experience Product Marketing strategy - partner with cross-functional teams to define positioning, messaging, and go-to-market strategy for Workday Experience products that may include the mobile app, Workday Everywhere (Workday’s Teams and Slack integrations), SMS messaging and other engagement-layer products.Content Creation - Build a compelling content strategy to evangelize the Workday Experience story.Sales Enablement - Empower sales and customer teams by providing training, tools, and resources to communicate the value of Workday Experience.Customer Engagement - build essential partnerships with existing customers and leverage feedback to support product innovation.Market-to-product connection - Use market-driven insights to influence product strategies to ensure Workday maintains a competitive edge.
About You
Basic Qualifications
3+ years of experience in product marketing or product managementExperience working cross-functionally with product, design, product, research, and customer success teamsBS / BA, MS / MA degree or equivalent work experience
Other Qualifications
You are knowledgeable and have an ongoing curiosity when it comes to new and emerging technologyComfortable working between highly technical and non-technical teamsExperience with B2B and/or SaaSStrong attention to detail with proofreading, copy editing, and design assetsA great communicator, presenter, and collaborator with the ability to align stakeholders
Workday Pay Transparency Statement - United States
The annualized base salary ranges for the primary location and any additional locations in the United States (US) are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.
Primary Location: USA.CA.Pleasanton
Primary Location Base Pay Range: $114,100 - $171,100
Additional US Location(s) Base Pay Range: $101,400 - $171,100
Our Approach to Flexible Work
With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!
#J-18808-Ljbffr
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About The Team
Workday’s product marketing team is responsible for deeply understanding and articulating what is different, better, and remarkable about Workday’s offerings. Our team connects the dots across our go-to-market partners and our products and technology partners.
About The Role
We need a results-driven product marketer to join the Workday Experience product marketing team to amplify Workday Experience across user and application experiences. We are looking for someone to bridge the strategy and execution of programs that will position, evangelize, and educate the broader market about the power of Workday’s UI/UX.
Responsibilities
Workday Experience Product Marketing strategy - partner with cross-functional teams to define positioning, messaging, and go-to-market strategy for Workday Experience products that may include the mobile app, Workday Everywhere (Workday’s Teams and Slack integrations), SMS messaging and other engagement-layer products.Content Creation - Build a compelling content strategy to evangelize the Workday Experience story.Sales Enablement - Empower sales and customer teams by providing training, tools, and resources to communicate the value of Workday Experience.Customer Engagement - build essential partnerships with existing customers and leverage feedback to support product innovation.Market-to-product connection - Use market-driven insights to influence product strategies to ensure Workday maintains a competitive edge.
About You
Basic Qualifications
3+ years of experience in product marketing or product managementExperience working cross-functionally with product, design, product, research, and customer success teamsBS / BA, MS / MA degree or equivalent work experience
Other Qualifications
You are knowledgeable and have an ongoing curiosity when it comes to new and emerging technologyComfortable working between highly technical and non-technical teamsExperience with B2B and/or SaaSStrong attention to detail with proofreading, copy editing, and design assetsA great communicator, presenter, and collaborator with the ability to align stakeholders
Workday Pay Transparency Statement - United States
The annualized base salary ranges for the primary location and any additional locations in the United States (US) are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.
Primary Location: USA.CA.Pleasanton
Primary Location Base Pay Range: $114,100 - $171,100
Additional US Location(s) Base Pay Range: $101,400 - $171,100
Our Approach to Flexible Work
With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!
#J-18808-Ljbffr