Vice President Sales & Marketing

The position serves as the primary Sales Executive for the corporation and is responsible for directing a team of facility Sales professionals to meet/exceed Sales goals through new business development and maintenance of customer relationships. This position serves as a liaison between the facility Sales directors and professionals in the community.

Job Specific Responsibilities

• Develops and implements quarterly Sales plans designed to achieve budgeted referrals.
• Conducts sales calls to existing and potential referral sources with facility Sales directors.
• Establishes and cultivates professional relationships with referral sources in order to generate repeat referral opportunities.
• Monitors and seeks out managed care opportunities and works with NHS Director of Managed Care Services to cultivate same.
• Ensures that facility reports are completed weekly.
• Attends conferences and professional seminars as requested in order to promote each facility.
• Provides input to Sales budget from both corporate and the facility standpoint.
• Demonstrates knowledge of the hospital and marketplace in order to stay abreast of healthcare changes and/or trends.
• Performs competitive analysis of competitor facilities on periodic basis.
• Performs referral analysis and understands market to strategize appropriately.
• Coordinates presentations and tours of the facility to potential referral sources when appropriate.
• Educate and supervise facility Sales directors on new information and updated sales techniques.
• Plans and holds regularly scheduled company Sales meetings.
• Performs Sales duties in cost effective manner and ensures that each Sales director maintains cost containment.
• Maintains knowledge of community resources.
• Effectively, timely and accurately reports and/or communicates activities, progress, issues and/or concerns to President
• Manages corporate customer database tool and ensures necessary adoption by the field.
• Demonstrates knowledge and awareness of licensing regulations and third party payor information.
• Develops programs with facility Sales directors, clinical, nursing and medical directors to market specific diagnosis based services.
• Assists in Coordinates all special projects and other integrated Sales efforts for the corporation.
• Performs other duties as assigned.
  
  

Education

POSITION QUALIFICATIONS:

• Bachelors degree required
  
  

Experience

• At least 5-10 years experience in a hospital or health care related field is required.
• Background experience with case management or referral development is required.
• A strong background in client services and relationship management is required.
• Experience developing Sales plans for new hospital(s)/territories is required.
  
  

Licensure/Certification

• None required